Top Male Fashion Instagram Influencers in India

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“No longer can you passively market products and services to an anonymous customer base. With the rise of influence marketing, your customer is marketing.”- Reuven Cohen
(Co-founder and CEO, AwardPool)

Influencer Marketing through Instagram has grown enormously during recent times. Several industries have benefited from it and have leveraged its impact for growth. One industry that has seen huge positive impacts due to influencer marketing is the fashion and lifestyle industry. It hasn’t been only women’s fashion that has seen tremendous growth. But, men’s fashion has also gained increased prominence due to the emergence of several male fashion influencers. Instagram has fuelled the rise of various fashion trends and has transformed the men’s fashion industry.

Many male influencers say that they began their journey based on a genuine passion for style and fashion. Social media platforms like Instagram are excellent stages for such passionate people to share their ideas about styling outfits and gain popularity among the audiences. Many men have utilized this and built a loyal follower base for themselves without establishing a profession or practice in the fashion industry. Today, such male influencers have become the most-loved fashion experts for the audiences. Audiences trust their recommendations and hence view them as credible sources of fashion information. Here’s our pick on the top 10 Indian male fashion influencers on Instagram who are redefining the men’s fashion game!

Top 10 Male Fashion Instagram Influencers in India:

A lawyer by profession, Karron S Dhingrra is lighting up the digital world by following his passion for men’s fashion, grooming and styling. With a whopping 3M subscribers to his YouTube channel, Karron is the fashion sensation in the men’s world of fashion. A look at his Instagram feed, and you’d know why he makes it to the top of the list of best Indian male fashion Instagram influencers. From men’s hair care to skincare to styling, you can see this fashion influencer talking about everything about men’s fashion. Need any ideas for dressing for an occasion? Want to know the history of hairstyles? Karron’s digital home is your go-to place! Karron boasts a 594k follower base and engages with them at a 4.5% engagement rate. This Indian fashion influencer on Instagram has garnered an average of 25.2K likes on all his uploads. Notable brand collaborations of this influencer include Axe India, Jack and Jones India, Myntra Studio, Belkin India, and many more.

Breaking the stereotypes and redefining men’s fashion, Siddharth is one such fashion influencer in India to never shy away from trying different things. With a follower army of 232K followers, Siddharth engages with his followers at a whopping 7.62% engagement rate. From formal suits to sarees, to ethnic kurtas you can see this influencer flaunting all things fashion. Jewelry, accessories, ethnic wear, you name it, and we can tell Siddharth has already tried it. With his unique, beyond the stereotypes content, Siddharth’s Instagram feed has garnered an average of 17.8K likes on all his uploads.  Seeing this fashion influencer’s fan following and engagement, a lot of fashion and lifestyle brands have opted to collaborate with him. Some of these include Vadilal Ice Creams, Syska personal care, Realme, Mia by Tanishq, and notable others. Head to this fashion Instagrammer’s feed for some offbeat fashion inspiration!

Killing it with his sweet smile, Satvik’s digital home is a great place to stop by if you’re ever confused about what to wear next. From hoodies to casual Tees, and ethics to formals, Satvik flaunts all the apparel that he puts his hands on. With a follower base of 505K followers on his Instagram handle, this Indian male fashion influencer on Instagram engages with his audience at an impressive 7.36% engagement rate. The average number of likes and comments on this influencer’s posts are 37K and 536 respectively. Seeing his engagement with his audience, several brands have hopped on to collaborate with this influencer. Satvik never ceases to amaze you with his classic sense of styling. Head on to this fashion influencer’s Instagram feed for some classy fashion ideas!

A fashion blogger, and an actor, Harsh is one of the best fashion influencers in India. Being a travel enthusiast, Harsh’s Instagram feed also features some exciting travel destinations which give you some real travel goals! Boasting a loyal following of 584K followers, this fashion influencer on Instagram engages with his audience at a 3.38% engagement rate. Imparting absolute justice to his Instagram handle’s name, Harsh is the perfect impersonation of ‘style on air’. Harsh is an amazon influencer and gives you amazing inspiration on daily fashion essentials. With his consistent, quality content, this male fashion influencer in India has garnered an average of 20.4K views on his uploads. Seeing his popularity amongst his followers, many fashion and lifestyle brands have opted to collaborate with this influencer. Some of his notable brand collaborations include Amazon fashion, Eyemyeye, Daniel Wellington,  Magicpic, Pacific Mall NSP, Helios watches, McDonald’s India, and many more.

Vaibhav Keswani’s IG feed is your go-to place for all things men’s fashion, grooming, and lifestyle. This fashion influencer’s audience size is 461k with whom he engages at a 2.1% engagement rate. Vaibhav owns his YouTube channel where he uploads simple and easy to follow fashion tips. He enlightens his audience about summer outfit ideas, outfit ideas for college students, budget shirts for men, budget cargos, street style outfit ideas, skincare hacks, hair trimming and styling tips, and the list is endless.  On his Instagram too, this fashion influencer tells you 5 style pieces to own this summer, men’s grooming habits, and recent fashion trends from the men’s fashion world. Through his quality content, this top Indian male fashion influencer on Instagram has garnered an average of around 10k likes on all his posts. On his YouTube channel, Vaibhav has gained a cumulative viewership of 28.7k views. Seeing his engagement amongst his followers, a lot of brands have collaborated with Vaibhav. To name a few are Armani Exchange, FBB online, Brooks Brothers India, Breezer India, Lenskart, Realme, Central, Louis Phillipe, Vaya India, Dapper shoes, Bombay shaving company and many more.

Usmaah Siddiqui is one of the most renowned names in the world of men’s fashion. Founder of the Dapper label, Usmaah is one of the finest fashion influencers in Mumbai. Boasting an audience base of 95.5K followers, this Indian fashion influencer on Instagram has been approached by numerous brands for collaborations. A few of his brand collaborations include Nykaa man, Titan, Secret Alchemist, Louis Vuitton, and notable others. A graduate in business marketing, Usmaah soon realized his passion for fashion and turned it into a full-time business, winning the hearts of millions of people one post at a time. Turn to his IG feed for some quick inspiration for fashion. Seeing his connection with his audience, and his amazing work in the field of fashion, Usmaah has been featured in various notable publications including Grazia India, Lifestyle and travel, Cosmopolitan, and many more.

One of the finest content creators in the fashion niche, Nikhil has been making a mark with his solid sense of fashion and styling. With a loyal follower base of 63.3k followers, Nikhil engages with his audience at around a 3% engagement rate. Creating content around luxury lifestyle and fashion this Instagram fashion influencer has attracted collaborations with numerous high-end fashion brands. Besides dropping fashion ideas on his Instagram feed and reels, Nikhil has separate dedicated fashion guides for you to look through. Other than styling and dressing tips, this fashion influencer is a fan of travel and adventure and makes sure his fans don’t miss an update on any of those either. Believing in the fact that his fans and followers can get to see the world through his eyes, this fashion and travel influencer is up for exploring untapped destinations across the globe. A few of his notable brand mentions include H&M x Sabyasachi, Jaguar, Hugo Boss, L’Oreal, Myntra fashion, Dior, Vivo India, Shoppers stop and endless others.

A social media executive turned blogger! Yes, that’s been the journey of this leading men’s fashion Instagrammer.  Turning his passion into a full-time career, Shakti quit his job and started building his profile around the fashion and lifestyle niche. While in an interview with Social Samosa, Shakti emphasized the importance of being true to yourself for budding influencers to do their art with sheer passion and consistency. What a piece of advice Shakti! Decoding the secret behind his Instagram handle @thefebruaryboy, Shakti stated that February month bought in a lot of goodies with it, and he didn’t want his handle to be too mainstream. Read the full interview here. Boasting an audience base of 107k followers on Instagram, Shakti engages with his followers at a 2.28% engagement rate and has garnered an average of 2.4k likes on all his uploads. Shakti has been a part of numerous brand collaborations including Vivo India, Jack & Jones India, Campus Shoes, Tata Cliq, Nykaa Fashion, and notable others. With his sense of style and fashion, we see this talented Indian fashion influencer on the very rise!

A digital marketing manager by profession and fashion and lifestyle influencer based in Delhi, Tejeshwar started his Instagram page @bleberryblackout back in 2014.  Now flaunting a fan following of 112k followers on Instagram, Tejeshwar was the only male fashion influencer in Delhi nominated for the Cosmopolitan Blogger Awards in 2018. Besides dropping fashion inspiration on his feed, this fashion influencer also makes it an appointment to create hilarious content that is an instant hit amongst his audience. A look at his clean aesthetic IG feed, and you’ll know why he is one of the top male fashion influencers in India. A number of fashion and lifestyle brands have collaborated with Tejeswar including Amazon fashion, Garnier Men, The Body Shop India, Sonos India, Casio India, and notable others.

Just as his Instagram bio says ‘All things colorful!’ This fashion influencer is all about colorful fashion! Param Sahib’s IG feed is attractively colorful and instantly gives you a look into his offbeat fashion world. A Delhi-based fashion designer, Param Sahib has marked on a journey to establish his own unique voice in the world of fashion. He owns a fashion label named Param Sahib Clothing, a brand that provides quirky Indian Wear. Param Sahib never shies off from experimenting with fashion and illuminates his follower’s world with fashion, styling, and skincare tips. Boasting a follower base of 54.3K followers on Instagram, this fashion influencer in India has collaborated with and featured various brands including Tinder India, Adidas India, Kiehl’s India, McCaffeine, Myntra, and many more.


Fashion influencers do not rely on recognition to increase their reach and social engagement on Instagram. Many of them have started from scratch and have converted their social profiles into full-time careers. They have completely relied on the power and reach of creative content. Hence, they have occupied an authentic and reliable space for themselves in the fashion niche. That makes the perfect partners for fashion brands who want to establish a unique image through Instagram influencer marketing. Many influencers have collaborated with both small and big fashion brands and have contributed to their growth and revenue.

Confluencr is an award-winning and eminent influencer marketing agency serving a diverse range of brands and businesses. With a striking 15000+ influencer network, we have designed and implemented 500+ brand campaigns for 200+ leading brands across India. We have created and promoted content-driven influencer campaigns for many brands in the fashion sector too. We have worked with fashion brands like Pinaaz and Joules by Radhika to raise awareness and brand growth through influencer marketing. Looking for an apt influencer collaboration? We can help you in collaborating with expert influencers for brand campaigns in the fashion sector. Get in touch with us at [email protected].

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