Top 10 Instagram Influencers In Bangalore

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“Being effective at social media, whether for business or personal use, means capturing people who have short attention spans. They're only a click away from a picture of a funny cat, so you have to make your thing more compelling than that cat. And that can be a high bar.”- Alexis Ohanian
(Co-founder, Reddit)

That’s exactly what social media influencers from Banglore are, trying to make their mark in this ever-expanding digital space. Bangalore, one of the metropolitan cities of India, is famous for being the IT hub, its nightlife and of course as the “City of Gardens”. The city has a cosmopolitan crowd comprising mainly youngsters working in the IT sector. As a result, the city has people from all over the country living there. With a setup like this, it comes as no surprise that there has been a rise in digital influencers in Bangalore, what with the youth increasingly conscious of their health, fashion, travel, and of course – all things techno.

Let us look at some of the top 10 Instagram influencers in Bangalore:

With 382k followers, Shwetha is a pretty famous social media influencer from Bangalore. She is a Kannada television actress who has become a household name due to her acting stints. 

Shwetha believes in pursuing a sustainable lifestyle, so she launched a company dedicated to making and selling eco-friendly, sustainable products. She has always used homemade products never bought hair care and body products from the market—lots of influencing there, folks.

In the most current display of her dedication to the community, Shwetha did a lot of charity work for people affected by the COVID19 pandemic, distributed PPE kits, provided ration kits to the Assam flood victims much more. She also interacts with her IG followers – an engagement rate of 6.30%! She truly is a person with a golden heart.

This Instagram influencer, Shwetha’s list of brand collaborations consisting of Swadeshi (ER – almost 3%), RKR Collections (ER – over 3%), Spin Unisex Salon Nagpur (ER – over 6.50%), Label ArHa (ER – almost 7%), Sugarberryz Cakery (ER – nearly 4%), Aubree Haute Chocolaterie (ER – over 4.50%), Go Bananas (ER – 8%), Prashanth Hairstylist (ER – over 15%), Karat Farms (ER – over 28.50%), With Love Stores (ER – over 13%), and other brands.

Shwetha has been featured in Bangalore Times as “The Most Desirable Woman of 2018”. Her Valentine’s Day post was her most viewed piece with almost 170k views, engaging her followers at over 100%! And after knowing all this, we aren’t even surprised.

Guess a sustainable product’s brand would be a “sustainable” partner for Swetha to collaborate with.

Neha is a travel, food, fashion and lifestyle influencer with a quirky personality. 24.4k people follow her Instagram profile. 

She is a travel junkie who loves to trip and document it with aesthetically wholesome pictures and videos – clearly narrating her experiences – an engagement rate of almost 4%

As an influencer, Neha has collaborated with many offbeat travel brands like The Himalayan Sikh Company (ER – almost 18%). If you dream of spending the night in a tent surrounded by snow with stars as your company, you should attend the Winter Wild Heaven in Uttarakhand, an event organized by The Himalayan Sikh Company in collaboration with Neha. This post garnered the most views on her feed – the accompanying picture was just magical as if you have been transported to Narnia! Her posts are sure to intrigue the travel junkie in you! 

Neha has collaborated with leading lifestyle brands like – Max Fashion, Global Desi (ER – over 3%), StreetStyleStore (ER – over 4%), Bunaai (ER – almost 5%), Sunfeast Dark Fantasy (ER – over 3%), Ramada by Wyndham (ER – 4%), Paravent Apparels (ER – over 3%), Fairfield by Marriott (ER – over 3%), Olay (ER – almost 5%), Nescafe Cold Coffee, Cofsils (ER – almost 9%), Everteen (ER – almost 9.50%), Plum (ER – 3.60%), Yoni Care (ER – almost 4%), Zivame, BlushBerry (ER – almost 9%), and many others. 

Seeing Neha’s love for travel, an offbeat journey or lifestyle brand would be an amazing “companion” for her to travel the collaboration route with.

Simran is a digital creator who loves travelling, as is demonstrated by the incessant travel pictures on her IG feed. She loves sharing tips on fashion, makeup and skincare, as well as her travel stories. Her 779K IG followers stand testimony to her talent and skills and are diligently always on the lookout for her new posts. She answers their queries, too – engaging at 4.70% with her followers! 

Her video about personal care hygiene was the most viewed, clocking in around 279k views! Simran has been featured in Bangalore Times, Top 50 Bloggers in the Brands & Bloggers Magazine, LookVine and Times Bloggers Conclave

Simran’s brand collaborations with Blur India, Chaayos (ER – over 6%), Bounce (ER – almost 23%), Amazon Fashion India, WOW Skin Science India, Dot & Key Skincare and Wella India, The Beauty Store by BigBasket, Parachute – Sliding Comb Challenge, Galaxy India (ER – 4.50%), Gerua (ER – over 82%), Behrouz Biryani (ER – over 4%), Kuvar Jewels (ER – almost 73%), SUGAR Cosmetics (ER – over 4%), mCaffeine (ER – nearly 47%), Myntra (ER – almost 170%), LimeRoad, La Senza, Max, Vero Moda, and a dozen others.

Besides being a travel addict, Harleen is insanely in love with dogs (speak of being a Doggo-person), food, and is also a movie buff. Her IG profile consisting of 92.3k followers is brimming with her travel photos, and many have her posing with her furry friends.

Harleen started solo travelling when she was just 17 yrs old and has already visited more than 13 countries. She believes it is therapeutic and helps one clear their mind. We couldn’t agree more, Harleen! This thrill-seeking adventurer’s Bungy jump is her most engaging content at 44k views! She asks you not to worry too much about finance but be more mindful of personal safety while travelling alone. She believes that you travel not to stay in luxurious hotels but to learn about a new city. 

If you love travelling or want to start with it, do scroll through her Instagram feed. You could even ask Harleen your travel-related queries, and she will answer your questions, seeing as her engagement rate is above 25.30%! What! This is one influencer who loves her followers equally back! 

This fearless Instagram influencer’s brand collaborations‘ archive includes – Plum (ER – almost 15%), Thera Para Travels (ER – almost 12.50%), Nissan India (ER – over 26%), Fuschia Design Studio (ER – over 18%), Tranquil Resort (ER – over 15.50%), and others.

Saloni, known as a business coach, recently came into the limelight for her launch of the HustlePost Academy, a one-stop destination for people to learn all about side hustles.

This intelligent coach with around 75.3k Instagram followers describes herself as a digital entrepreneur and is looking to help people break away from their monotonous 9-5 routine.

Apart from this academy, Saloni has been successfully running her lifestyle based YouTube channel and an e-commerce firm. She’s a professional juggler who rarely drops one of her brands. In awe of you, Miss Saloni! 

Saloni’s content on her IG feed is relevant and insightful for her followers, and she makes it a point to engage with them with an engagement rate of 5.37%. It’s full of infographics – one of the most powerful types of content, mentioning the self-help books to read, self-care and exercise routines and motivational quotes. Saloni’s post describing a Weekend Day in her life was her most viewed content piece with an engagement rate of almost 38.50%.

Saloni has collaborated with The Raw Factory (ER – almost 10%), Storytel IN (ER – OVER 6.50%) and volunteered at IndiaUnheard (ER – over 13%). Saloni is a TEDx speaker where she delivered a speech narrating her journey as a digital entrepreneur. 

With her image as an inspirational figure, the best brand to work with Saloni would be the one who wishes to inspire the world with their products.

Simrun is a health and fitness influencer in Bangalore who wishes to help others follow a healthy lifestyle. This mommy, to a Lil T-rex and a certified nutritionist, suffered a health scare three months after giving birth to her kiddo. This led to her creating content in health programs and nutritious recipes.

Simrun’s 594k followers greatly benefit from her knowledge. She often asks them for suggestions about the issues faced and creates her content based on the requests she receives. Her high engagement rate of around 4% instils confidence in their minds. She also speaks about PCOS, a syndrome caused due to hormonal imbalances in women. 

The active social media influencer has collaborated with Photoshoot (talking about water retention) – Priyal Bhardwaj, @vishaliashik and Tinge, Missa More, Zara and Dorothy Perkins, Jewelry – Eina Ahluwalia, Pastels And Pop, Fabindia and Pallavi Foley Official (ER – almost 5%), Reebok India (ER – 3%), and others. She even spoke with Vogue India about creating healthy snacks.

Simrun is the actual celebrity of this disease and health issues ridden world. You keep moving forward, Simrun. Keep doing what you’re doing, and the world will be a better place. Go, Simrun, go! Visualize us in the cheerleaders’ costumes, please:)

With 202k Instagram followers, Akshaya has gained tremendous traction for her beauty and slick avatars. 

Akshaya’s snazzy outfits and impeccable makeup make her audience fall in love with her and wait impatiently for her future posts. Her feed is the stuff of dreams, and we can only ever try to reach the height that Akshaya has achieved. As they say, “Shoot for the stars, and you will at least reach the moon”. 

Akshaya won acclaim at the tender age of 18 in international beauty contests and has represented India. She believes “Content is the King”. We are 100% in accord with you here, Akshaya:) This results in the immaculately crafted posts on her social media. 

This top Instagram influencer’s high engagement rate at almost 7.50% makes her one of the most persuasive digital influencers. Her latest reel shot to ‘Want It That Way’ is her most trending content, with audience engagement at 25%

This top Instagram influencer in Bangalore has collaborated with brands such as The Beach Company (ER – 9%), Taneira (ER – 6%), Kiran Uttam Ghosh and ffolio (ER – over 6.50%), Arabella (ER – 6%), The Coveted (ER – over 8%), Ritika Kankani (ER – almost 5%), Kromakay Salons & Academy (ER – nearly 4%), Raisin (ER – over 4%), Kaya Clinic (ER – over 3.50%), SIIMA – Pantaloons (ER – 7%), Unlimited Stores, RAREISM, Hidesign, 2 AM By Anjali and Meha, Lavie Bags & Shoes, Kingfisher, Adidas, and hordes more. 

Akshaya was the face of SIIMA held in Doha, Qatar and represented the Indian Blogger community. According to us, a premium luxury brand would be an ideal choice for working together with this influencer from Bangalore.

Rohini, with 46.7k Instagram followers, is a reservoir of health and passionate about food. All those looking out to try new dishes, unsure of workout regimes or just plain bored of staying at home, check out RJ’s feed – it’s filled with unique dishes, fitness regimes and pictures of beautiful destinations from around the world.

Starting her journey as a food writer, Rohini branched out into the health, fitness, travel and lifestyle niches. All fitness enthusiasts know that proper fitness gear is as important as exercising. RJ doesn’t just provide tips and routines to follow but also advises on sporting the right workout clothes to prevent further injury or skin chafing. Her relevant content is a result of her high engagement rate of around 4% – a social media influencer who, beyond a doubt, cares for her followers. RJ’s post about Friendship Day, which engaged her audience at almost 24%, was the most viewed with over 11k viewers!

RJ’s feed is just the right mix of restaurants and lounges to dine at, tasty food – burger and fries, sublime sunsets and workouts. She was also a part of the Luminox India Team for Spartan Hong Kong OCR. 

Awarded the “Top Ten Indian Fitness Blog 2018” by Bonusapp.com, you know this woman is an authority figure in the fitness industry and, undoubtedly, one of the top Instagram influencers in Banglore. 

RJ has collaborated with numerous brands, some of which are – 7 Rivers Brewing Community (ER – 0VER 4.50%), Godrej Protekt (ER – over 10.50%), Ocean Spray (ER – 4%), Aashirvaad Atta (ER – over 9.50%), Flynote (ER – 4%), Timios (ER – over 4.50%), Swiggy (ER – over 4.50%), Magnolia Bakery India (ER – 4.50%), Akshayakalpa – Lactose -Free Cow Milk (ER – over 3%), Xtep India (ER – almost 18%), Total Health – Anjali Mukherjee (ER – over 3.50%), purplebasil (ER – over 3%), Kica Activewear (ER – over 3%), Aloft Bengaluru (ER – over 3.50%), Nilgiris Stores (ER – over 17%), Sheraton Bengaluru, Rejuve Spa – The Lalit Bangalore, Daniel Wellington, Brik Oven (Pizzas! Sangrias!), F45 Training Indira Nagar. 

Seeing her proficiency in the fitness domain, we believe a health and fitness brand would be a “strapping” collaborator for RJ to work with. What do you feel?

The social scene is booming in the city, especially the fashion and lifestyle niches. With no surprise, fitness influencers are a part of this mix. These influencers in Bangalore will only see an increase in the demand for their services. Brands need to keep an eye out for them to avail the advantages of Instagram influencer marketing over the traditional marketing channels.

As per a study conducted by Influencer Marketing Hub-

These studies only show the importance of Influencer Marketing and how leveraging the engagement and reach of the top Instagram influencers can help catapult a brand’s popularity.

We, at Confluencr, have built a community of social media influencers in Bangalore and around. We operate intending to tell your story to the right audience in the right region with appropriate influencer tie-up to reach the highest possible potential. Should you find yourself with any questions regarding this blog or are a brand looking to collaborate with the ‘right’ digital influencer, we would love to hear from you at [email protected]

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