Influencer Marketing Case Study
Yahoo Cricket
The Brand
Yahoo Cricket’s premium Super App is dedicated to providing fan experiences for India’s most popular sport-Cricket. Yahoo Cricket provides the most up-to-date Live match scores, ball-by-ball commentary, fantasy advice, graphs, polls, and more!

Industry
Consumer Tech

Target Audience

The Campaign Design

Campaign Objective
Lead Generation, Customer Acquisition
Platform Leveraged
Instagram
Influencer Genre
Sports influencers
Content Topics
Insider information and controversies.
Challenges Faced
Content Overview
We positioned Yahoo as the app with insider information about the world of cricket. We also created original content such as videos, images, memes, and contests to increase campaign engagement.
0
Influencers
0
M+
Total Reach
0
%
Engagement Rate
0
Content Pieces
The Campaign Assets
Reach the right people, the right way!
Our handcrafted Confluencr Marketing campaigns capture the essence of your brand and represent it most accurately to your target audience to deliver measurable impact.