Influencer Marketing Case Study

Vedantu Super Coders

The Brand

Vedantu Super Coders is an incredibly personalised platform that offers online coding lessons to children aged 6 to 12 years from the comfort of their homes.

Industry

Edtech

Target Audience

Parents in Tier 1, 2 and 3 cities with kids above the age of 6 yrs

The Campaign Design

Campaign Objective

Brand Awareness, Customer Acquisition, Discount & Offer Annoucements

Platform Leveraged

Instagram and YouTube

Influencer Genre

Education

Content Topics

Coding and it’s importance

Challenges Faced

It was critical for our campaign to engage and educate mom influencers about coding as a career, as well as receive genuine feedback.

Content Overview

We integrated Vedantu Super Coders as the e-learning class of choice to learn code as a language of the future using Instagram posts of leading mom Influencers.
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The Campaign Assets

Reach the right people, the right way!

Our handcrafted Confluencr Marketing campaigns capture the essence of your brand and represent it most accurately to your target audience to deliver measurable impact.

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