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Influencer Marketing for Tech & App Brands

100+ eCommerce & D2C brands leverage Confluencr’s expertise for their Influencer Marketing Campaigns.

Strategise With Us
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Bespoke Influencer Content Solutions

Powerful Outcomes driven by our team’s deep expertise on what makes each channel tick.

Confluencr creates clear, engaging product explainer content tailored to each platform—LinkedIn, Twitter, YouTube, Instagram—to highlight your app's functionality and appeal. This approach ensures your message is optimized for engagement and understanding across diverse user bases.

Storytelling in tech connects users emotionally to your app or product by crafting compelling narratives around its features and benefits. Confluencr designs immersive stories that resonate across digital platforms, turning viewers into users.

For tech products and apps, celebrity endorsements can drastically enhance brand visibility and user trust. At Confluencr, we strategically pair tech brands with celebrities whose followers align with the target audience, maximizing impact and driving user acquisition.

User-generated content (UGC) harnesses authentic user experiences to create trust and increase engagement. Confluencr excels in curating and amplifying compelling UGC that showcases real-world usage, making tech products relatable and desirable.

Leveraging regional influencers can make your tech product or app resonate on a local level, increasing relevance and trust. Confluencr selects influencers who align with regional languages and cultural nuances to enhance local engagement and adoption.

Featuring your tech product or app on popular podcasts can captivate an engaged audience. Confluencr identifies and partners with tech and lifestyle podcasts where your product can be discussed in-depth, enhancing discovery and credibility.

No Fluff, Real Growth Wins

Our numbers reveal our success.

Engaged audiences with Ludo King through influencer content highlighting the game’s fun and nostalgia.
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Promoted Meesho’s resale platform through influencers highlighting its accessibility and profitability.
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Amplified Paytm’s fintech services with influencers, showcasing ease of digital payments and financial management.
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Engaged cricket fans with Yahoo Cricket’s app features through influencers covering live scores and updates.
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We Meet the Needs of

Sub-Categories across Tech & Apps where we’ve deep experiences

Dating
Gaming
Careers
Quick Commerce
Social Networks
Sports
Music
Shopping
Travel
Tools
Health & Fitness
Astrology
Education
Kids
Entertainment
Productivity
SaaS & B2B Tech

Hard Hitting
Campaigns With

Total Views
0 B+
Media Spends
0 Cr+

We Help You With

Campaigns custom built to particular business objectives.

Scale Acquisition

Scaling user acquisition for tech products requires precision targeting and creative execution. Confluencr uses a mix of influencer strategies, including celebrity endorsements and targeted UGC campaigns, to attract and convert a broad audience into active users.

Building trust is critical in the tech space. Confluencr employs a combination of influencer testimonials, expert reviews, and real-user stories to build credibility and trust, making your app or tech product a preferred choice among potential users.

Introducing new tech products to the market requires clear and creative visibility strategies. Confluencr excels in deploying influencer-led campaigns that highlight unique features and benefits, making your product easily discoverable and attractive to potential users.

Confluencr boosts your Return on Ad Spend (ROAS) by integrating influencer-generated content and celebrity endorsements into your paid ad strategies. This content resonates more deeply with audiences, driving higher engagement and conversion rates than standard ads.

What Our Clients Said About Us

Hear it from our clients

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Lincia D'Mello
Senior Marketing Manager
Carmesi
Carmesi has been associated with Confluencr for more than a year now. Since then, we have worked with influencers of different genre and we absolutely love the efforts put into our campaigns. I highly recommend Confluencr as one of best agencies to work with.
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Aashish Jindal
Co-Founder & CPO
Grip
Grip worked with the Confluencr team for an influencer program that involved big influencers. The campaigns were well executed and handled by the team. Really appreciated the proactive communication by them.
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Parisa Kohli
Growth Manager
Groww
I genuinely appreciate the efforts of Confluencr team for us. The way they handled our campaigns is really commendable and so is their diligence. Some of our issues were resolved even past midnight which was truly amazing. Glad to have Confluencr as a partner. Looking forward to more partnerships.
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Shivangi Dewani
Growth and Partnerships
Mudrex
Confluencr team played an instrumental role in successfully expanding our influencer marketing efforts in India. They were able to identify new, relevant creators in multiple verticals, and they managed the entire process from beginning to end. I can always count on them to communicate exactly what’s going on, which is super important when working with Influencers. Always reliable and professional. Definitely an agency I’ll continue to work with.
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Powerful Influencer Marketing Awaits

Having driven 1B+ views to the content we create, I believe
‘Facts Tell, Stories Sell’. We live in the age of authentic content. Anything that’s not, quickly gets flagged and dumped. And to solve for it – Confluencr is built on story telling – a bespoke approach to each influencer, each collaboration to maximise the impact for our brands – one content piece at a time.

Sahiba Dhandhania

Founder & CEO, Confluencr

Frequently
Asked
Questions

What types of tech and app brands has Confluencr worked with?

Confluencr has extensive experience with a variety of tech and app categories, including gaming, SaaS, fitness, education, and consumer apps, employing unique strategies tailored to each sector’s specific audience and needs.

How does Confluencr select celebrities for tech product endorsements?

We meticulously choose celebrities whose personal brand and follower demographics align with the tech product’s target audience. This strategic alignment ensures that endorsements resonate authentically and drive significant user acquisition.

Can influencer marketing help in scaling user acquisition for apps?

Absolutely! Confluencr leverages a combination of targeted influencer campaigns and celebrity endorsements to create buzz and drive downloads, effectively scaling user acquisition for tech products and apps.

What makes UGC content effective for tech products?

UGC provides authentic proof of user satisfaction and product functionality, making it incredibly effective for building trust. Confluencr curates UGC that showcases real-life benefits and user testimonials, enhancing credibility and encouraging adoption.

How does Confluencr utilize storytelling in tech marketing?

Confluencr crafts compelling narratives that highlight the innovative features and real-world applications of tech products, creating emotional connections with potential users and enhancing their understanding and interest.

What role do podcasts play in promoting tech products?

Podcasts reach a dedicated and engaged audience. Confluencr integrates tech products into relevant podcast content, where in-depth discussions can highlight product value and innovation, significantly boosting product discovery and credibility.

How does Confluencr ensure the effectiveness of product explainers across different platforms?

We create platform-specific content that optimizes the presentation and messaging to suit the unique user behavior and preferences on each platform, ensuring clarity and engagement, from LinkedIn to Instagram.

Can regional influencers effectively promote tech products?

Yes, regional influencers can significantly enhance product relevance and trust within specific geographic or linguistic markets. Confluencr strategically selects influencers who can best communicate your product’s value to local audiences.

How does Confluencr measure the success of influencer campaigns in the tech industry?

Success metrics include engagement rates, conversion data, app downloads, and user feedback. Confluencr also uses advanced analytics to track the direct and indirect impact of campaigns on brand growth and ROI.

What strategies does Confluencr use to improve ROAS on paid ads for tech products?

By integrating high-engagement influencer content and celebrity endorsements into paid ads, we enhance ad performance, increasing click-through rates and conversions, thus significantly improving the ROAS.

We are India’s Largest Influencer Marketing Agency with an influencer network in 16 countries including India. We work with 700+ leading brands to transform their business through Content Driven Influencer Solutions across Social Media Platforms.

Have a question?

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