Influencer Marketing Case Study
Paytm Money
The Brand
60,00,000+ users rely on PayTM Money for their investments. As a leader and pioneer in low-cost and commission-free investing, PayTM Money provides Indians access to investing and helps them achieve their financial goals.
Industry
Discount Broker, FinTech, Wealth & Finance
Target Audience
18-45 Years Active & aspiring traders
The Campaign Design
Campaign Objective
Platform Leveraged
Influencer Genre
Finance & Infotainment
Content Topics
IPOs, Wealth Creation, ETFs
Challenges Faced
Building credibility and creating maximum reach for the final event of the ETF Masterclass
Content Overview
We focused on IPOs and how to easily apply them on the platform. The virtual ETF Masterclass with leading influencers helped promote the brand and educate millions of people about wealth creation opportunities and the benefits of a fully digital investing experience.
The Campaign Assets
Reach the right people, the right way!
Our handcrafted Confluencr Marketing campaigns capture the essence of your brand and represent it most accurately to your target audience to deliver measurable impact.
