Meesho, India’s largest resale platform, connects 20,000 manufacturers from over 500 towns to 2.6 million resellers across India. It provides users with an affordable, enjoyable shopping experience.
Potential Reach
Views
Engagements
Influencer
Profiling
We collaborated with beauty and lifestyle influencers to resonate with Meesho’s target audience and enhance engagement.
- Size
We engaged mid-tier and macro influencers to increase brand awareness, broaden reach, and build credibility for Meesho.
- Platform
YouTube was selected for its effectiveness in integrating detailed, engaging content about Meesho, reaching a wide audience.
- Content Frequency
Influencers posted videos every alternate day, ensuring continuous buzz and keeping Meesho top-of-mind for viewers.
- Content Style
Content highlighted Meesho’s affordability and variety, featuring influencers showcasing diverse products and sharing personal shopping experiences, making the platform relatable and appealing.
Powerful Influencer Marketing Awaits
Having driven 1B+ views to the content we create, I believe
‘Facts Tell, Stories Sell’. We live in the age of authentic content. Anything that’s not, quickly gets flagged and dumped. And to solve for it – Confluencr is built on story telling – a bespoke approach to each influencer, each collaboration to maximise the impact for our brands – one content piece at a time.
Sahiba Dhandhania
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