Upstox

Discount Broker Influencer Marketing Case Study

The Brand

Upstox was founded in 2017 with a single goal: to make financial investing simple, fair, and accessible to all Indian investors. They offer a platform that assists people in finding the best stocks to invest in.

Industry

Discount Broker, Fintech, Wealth and Finance

Target Audience

Age 20 yrs+ Pan-India
Active and potential traders

The Campaign Design

Campaign Objective

Brand Awareness, Lead Generation

Platform Leveraged

YouTube

Influencer Genre

Stock Market KOL, Personal Finance, Wealth

Challenges Faced

The most difficult challenge we faced was establishing trust and credibility for the brand in a highly competitive market.

Content Overview

By positioning Upstox as a versatile app for stock markets, it was strategically placed as the ideal app for influencers’ trading and investing strategy.

Content Topics

Stock Market trading tips and tricks, analysing charts, trading for beginners

0
Influencers
0 K+
Total Reach
0 K+
Likes
0 K+
Comments

The Campaign Assets

Reach the right people, the right way!

Our handcrafted Confluencr Marketing campaigns capture the essence of your brand and represent it most accurately to your target audience to deliver measurable impact.

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