#D2C #Education #Career
Jamboree is the oldest institute in India and the best of its kind, which offers comprehensive classroom preparation programmes for tests such as GMAT®, GRE®, SAT®, TOEFL™ and IELTS™. Jamboree has 35 centres located in India and Nepal.
Confluencr won the
#NoSHEaveNovember for Plush
We selected influencers in the niches of career & education to reach out to students and create a buzz about Jamboree.
We selected mid-tier influencers with great engagement to garner widespread reach amongst the target audience.
We chose Instagram as it is predominantly used by students and is a good platform to spread awareness via short, informative content.
Each influencer went live alternate day to ensure that the buzz about Jamboree stays intact.
The content style was simple, informative and conversational. The influencers talked about relevant problems faced while giving entrance exams and how Jamboree is a credible institution that can help students alleviate these problems.
Hear ’em Speak!
Marketing Head, Plush
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