Top Female Instagram Influencers

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From fashion and beauty to lifestyle and fitness, female influencers in India have mastered the art of storytelling and curated content that resonates with their followers. We will be highlighting some of the top female Instagram influencers in India.

In recent years, social media platforms such as Instagram have become a powerful tool for brands and businesses to reach out to a vast audience. One of the most significant drivers of this change has been the rise of influencers – people who have amassed a significant following on social media and can sway their followers’ opinions and buying habits. While male influencers have been making waves in the industry, female influencers have been stealing the show. With their relatable content, authenticity, and ability to connect with their followers better, female influencers are taking over the world of social media. So, whether you’re a marketer, an aspiring influencer, or just looking for some inspiration, keep reading to know more!

Table of Contents

Sakshi Sindwani is a young and talented influencer who has significantly impacted Instagram with her relatable and inspiring content. She has established herself as one of the top female Instagram influencers in India.

Over the years, Sakshi’s influence has grown significantly. She has worked with numerous brands, including H&M, Puma, and Sephora.

Sakshi’s success as an influencer is a testament to the power of authenticity and relatability. Her followers relate to her because she is genuine, honest, and unapologetically herself. Her content speaks to the struggles and challenges many women face. Her message of self-love and body positivity is a breath of fresh air in a world that often promotes unrealistic beauty standards.

Pooja is one of the top female fashion influencers in India. This Instagrammer loves uploading helpful posts about makeup and skincare routines and products.

Pooja recently started a video series on Instagram wherein she uploads videos styled in different ensembles. Such video series help us improve our dressing sense and take it to the next level.

Being an influencer, she has a jet-set lifestyle documented on Instagram and YouTube. 

The long list of this fashion influencer’s brand collaborations encompasses – Colgate India, Park Avenue Beer Shampoo, NIVEA India, The Body Shop India, Schwarzkopf Professional, Lakme India, Adika, Derma Essentials, Maybelline, and loads more.

Pooja engages with her audience by encouraging them to ask her their queries and even answer them. The questions vary from skincare routine to her personal favourites; she answers them all!

Mitali and Summaiya, popularly known as House of MiSu on Instagram as a luxury social media influencer duo, with an Instagram followers count in thousands, House of MiSu is hitting it out of the park with their content. 

They have collaborated with luxury brands such as Le Mill, Radhika Agrawal Studios, Jewels by DEv, Aura, Miraggio, Trisara Designs, Mona and Vishu, Charles & Keith, Gucci, Raniwala 1881 Jewellery, Urban Suburban and many more. 

They have also collaborated with brands like Benetton, Cetaphil, Tata Cliq, and MAC. 

Mitali and Summaiya were the winners of the TLJ Bloggers & Social Media Awards, receiving the Editor’s Choice Award, highlighting their contribution and influence on the fashion and lifestyle industry.

Santoshi Shetty is a popular Indian fashion blogger, content creator, and influencer on social media. She shares a lot of content around fashion, health and mental well-being. She is a model, and posts about her mindful yet busy lifestyle. She is a plant-based enthusiast and co-founder of Gardens of Santi and creative director of Yama Yoga Active. Santoshi Shetty is known for her unique style and ability to connect with her audience, inspiring them to embrace their unique identities. She has also been the face of the World Gold Council’s campaign, which encourages people the freedom of self-expression and showcases her golden side. 

She has collaborated and worked with brands such as – Spoyl, Sangeeta Boochra, Myntra, Nykaa, Forever 21, The Anantaya Collection, H&M, and Anmol Jewellers.

We would describe Aashna’s Instagram feed as an effortless luxury. This female fashion influencer, blogger and model is one of the big names on Social Media. 

Through her hard work and dedication towards her work, she has garnered a long list of brand collaborations including both luxury-high-end brands and everyday brands. The list includes CeraVe, Nykaa, L’Oreal Paris, Lakme, Tata Cliq Luxury, Aldo, Charlotte Tilbury and so many others. 

Aashna has been featured on GQ India and has been on the cover of the Face Magazine.

This fashion influencer from Delhi is a pro in all things fashion and beauty. Kritika’s getups are to die for, and you will want to steal her wardrobe right away!

Kritika’s followers’ loyalists are on her Instagram, with whom she engages almost 6%, which proves that she is a star in styling. 

She can pull off anything with panache – be it Indian or Western. Her “Ready for Cocktail” post was the most viewed video.

This fashion influencer in India uploads several “haul” videos talking about the products she’s bought as well as why she loves using them. Do make a halt at her Instagram and YouTube. Her styling videos help you curate outfits for different occasions – a wedding, a casual meet-up, or other occasions.  

This digital influencer has collaborated with – DateTheRamp, Events by Sahiba and Pretty Little Thing, Jewellery from Reeti Arneja and Lehenga from Kohar by Kanika, Myntra, Amama, Faabiiana, Zara and MyGlamm, and others.

Komal Pandey is a renowned female fashion influencer in India who has taken the social media world by storm with her unique style and engaging content. Komal has established herself as one of the top fashion influencers in the country.

Komal’s success as an influencer can be attributed to her unique style and relatable personality. She has a bold and eclectic fashion sense, and her posts often showcase her quirky and playful approach to fashion. Her content also reflects her larger-than-life personality, making her followers feel like they are getting to know her on a personal level.

Komal’s influence extends beyond just fashion, with her posts often touching on body positivity and self-confidence. She has become an important voice in the Indian fashion industry, advocating for inclusivity and diversity.

Juhi Godame-Jain is one of the most popular female Instagram influencers on social media today.  She has created a space for herself in the competitive social media market. 

She has worked with brands such as Mama Earth, Pears India, Flipkart, Lakme, Tira Beauty, Myntra, L’Oreal Paris, MomsCo, and others. 

Her impact and recognition in the industry are evident through her collaborations with brands and her presence on social media. Juhi has also been the creator face of luxury brands like Ralph Lauren, Hermes, Prada, Kate Spade, Benetton, Caprese and so many more.

Juhi is not just an influencer, she is also a boss lady with her own apparel brand called Arabellaa, which is getting a lot of love and support from her followers.

Kusha Kapila is one of the top female Instagram influencers in India, known for her humorous and relatable content on social media. 

Kusha began her career as a digital content creator, creating videos for various brands and collaborating with other influencers. However, it was her hilarious videos on Instagram that really caught people’s attention and made her a household name. Her content is always relatable and resonates with people from all walks of life.

Kusha’s success on social media has also translated into opportunities outside the platform. She has worked with major brands such as Amazon, Dove, and Nykaa and has even appeared in Bollywood movies. She has also been featured in several publications, including Vogue India and Elle India. She was named one of Forbes India’s 30 under 30.

One of the most remarkable success stories among female Instagram influencers in India is that of Dolly Singh. Her unique characters, including “Raju ki Mummy,” “Guddi Bhabhi,” and “Zeenat Baji,” became instant hits with her viewers, who couldn’t get enough of her uploads.

Dolly’s journey to success was not easy. Coming from a small town that faced taunts and jibes, she had to overcome numerous challenges and obstacles to achieve her dreams. 

Despite her success on social media, Dolly revealed that she initially tried to hide her background and act as if she belonged to high society. However, she soon realized the importance of embracing one’s roots and authenticity. 

Dolly’s relatable content and infectious personality have earned her a massive following on social media. She has millions of followers on Instagram and has become a household name in India.

As we look towards the future, it’s clear that female influencers in India will continue to shape the landscape of social media and beyond. They are leading the charge in breaking down gender stereotypes, promoting diversity, and creating a more inclusive society. Whether you’re looking to build your own personal brand or simply seeking inspiration, these women are a testament to the fact that anything is possible with hard work, dedication, and authenticity.

We at Confluencr conduct in-depth studies to ensure brand partners are up with the right fit as per their offerings and goals. To know more, drop us an email at [email protected].

Several studies have highlighted the following:

Approximately 84% of all social media influencers are women compared to just 16% of men
1 %
of Instagram's audience are female
1 %
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