11 Best Indian Skincare Influencers To Follow On Instagram

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The world of skincare can be overwhelming, with countless products promising to deliver the perfect complexion. Instagram has emerged as a hub for skincare influencers, who share their expertise and product recommendations with their followers. We will highlight 11 skincare influencers in India who are experts in their field.

From natural remedies to high-end products, these influencers offer a range of perspectives on achieving healthy, glowing skin. Whether you are a skincare novice or a seasoned pro, these influencers are sure to inspire you on your skincare journey.

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Kiwi Tandon is a renowned Indian skincare influencer who has made a name for herself in the beauty industry with her expertise in skincare and makeup. 

On her Instagram page, Kiwi shares her skincare routines, makeup tutorials, and product reviews, offering her followers valuable insights into the world of beauty. Her posts are filled with helpful tips and tricks, and her honest reviews of products have earned her a reputation as a trusted source of information.

With her engaging personality, infectious enthusiasm, and expert skincare knowledge, Kiwi Tandon has become a beloved figure in the beauty community.

Sneha Sen is a popular skincare influencer on Instagram. With over 290k followers, she has become a trusted source of skincare advice and recommendations in the Indian beauty community.

Sneha’s journey in the beauty industry began when she started Five Feet Five, which features product reviews, skincare routines, and mini hauls. Her passion for skincare and beauty resonated with her followers, and she quickly gained a large following on social media.

Khushee is a rising star in the world of skincare influencers from India. With a focus on skincare and haircare, Khushee uses her platform to share her journey and connect with her audience. Her combination of acne-prone skin has been a challenge for her, and she shares her experiences and insights to help others dealing with similar skin issues. 

Whether it’s sharing product recommendations for underarm, sunscreens, or acne-friendly products, Khushee always keeps her content honest and transparent. 

Khushee’s followers appreciate her for her clarity and transparency in her content. She is always open about her opinions and experiences with different brands and products, and her followers trust her judgement.

Skin by Aleena is one of the best skincare Instagram accounts in India. Allena has gained a significant following on Instagram for her in-depth knowledge and expertise in skincare. Her Instagram page is a go-to destination for skincare enthusiasts, as she regularly shares tips, product recommendations and skincare routines to help her followers achieve healthy skin.

Her honest and unbiased product reviews make her followers trust her recommendations. In addition to product recommendations, Allena also shares her skincare routines, which are easy to follow and can be customized according to individual needs. She emphasizes the importance of understanding your skin type and using products that work well for your skin.

In conclusion, Allena Darwesh is a skincare influencer worth following on Instagram if you are looking for practical and effective skincare advice. Her expertise and knowledge in skincare are unparalleled, and her followers rely on her to guide them on their skincare journey.

Yashwant Singh, popularly known as Yashwant, is a rising Indian skincare influencer with a growing following on Instagram. He has established himself as a trusted source for skincare advice and product recommendations, particularly when it comes to protecting skin from the harmful effects of the sun. 

His posts and videos are engaging and informative, making it easy for his followers to learn about skincare and make informed choices about the products they use.

One of the reasons why Yashwant stands out as a skincare influencer is his commitment to promoting skincare as something important for everyone, regardless of gender. He believes caring for your skin should not be seen as feminine. Yashwant’s efforts to make skincare more inclusive and relatable to all have resonated with his followers, and he has become a leading voice in the Indian skincare community.

Follow him on Instagram to stay up-to-date with his latest skincare tips and recommendations.

Somya, the skincare influencer from India, is making waves in the skincare community with her expert advice and knowledge on all things skincare. With a following of over 28k on Instagram, she has become a trusted source for product reviews and recommendations, particularly for those with acne-prone skin.

Somya’s content is not only informative but also relatable. She shares her experiences with different products, providing honest reviews and recommendations based on what has worked for her. Her followers appreciate her transparency and trust her recommendations for their own skincare routines.

Her emphasis on sun protection and her honest reviews makes her a go-to source for anyone looking to improve their skincare routine.

Alfiya is a skincare influencer on Instagram. Her Instagram account showcases her passion for modest fashion, beauty, and lifestyle. Alfiya’s daily vlogging gives her followers an insider’s look into her skincare routines and product recommendations.

One of the most popular themes on her channel is her Bandra Hill road haul videos, where she shares her favorite finds with her viewers. She also regularly shares tips and tricks for achieving the perfect anti-tan routine and maintaining healthy, glowing skin. Her informative and engaging content has helped her build a loyal following, making her one of the most popular Indian skincare influencers on Instagram.

In recognition of her efforts, Alfiya was awarded the “Emerging beauty influencer of the Year 2022” award by Exhibit. This prestigious accolade further cements her reputation as one of the most respected and influential voices in the Indian skincare industry.

Chetali Chaddha is a skincare influencer in India who has made a name for herself in the world of beauty and skincare. Chetali has become a go-to source for skincare and makeup enthusiasts in India. 

Her informative and engaging videos cover a wide range of topics, from skincare routines to makeup tutorials. She is known for her honest reviews of new product launches.

One of the things that sets Chetali apart is her attention to detail. She takes the time to thoroughly test out products and shares her experience in a clear and concise manner. Her reviews are informative and helpful for anyone looking to make an informed purchase decision.

Chetali has also collaborated with several skincare and makeup brands, including Dot and Key, Minimalist, L’Oreal, MAC, and Nivea. Whether you are a skincare enthusiast or simply looking to improve your beauty routine, Chetali’s content is definitely worth checking out.

Niyanta, or @beautypost.in, is one of the best skincare Instagram accounts. She has been sharing her knowledge and expertise with her followers for over five years. Her posts are a mix of product recommendations, tutorials, and debunking beauty myths.

What sets Niyanta apart from other influencers is her focus on providing reliable recommendations to her followers. She explains the purpose of specific products and what to do (and not do!) when it comes to skin and hair care. 

Niyanta’s Instagram account is a treasure trove of information for anyone looking to improve their skin and hair care routine. Her dedication to providing reliable recommendations and debunking beauty myths has earned her a loyal following of skincare enthusiasts.

Tarini Peshawaria is one of the best skincare Instagram accounts in India. She has garnered a considerable following due to her expertise in skincare, haircare, and minimal makeup. Tarini is known for her fresh and reliable content that solves people’s queries and doubts about skin problems.

Her dedication towards providing valuable content to her audience is evident in the dedicated guides that she has created to help her followers understand and get guided for what they are looking for on her page.

Tarini’s content is easy to understand, making it highly relatable for her audience. She keeps her posts simple and straightforward, making it easy for her followers to incorporate her recommendations into their daily routines. Tarini’s collaborations and advertisements have also helped bring more viewers to her page.

Rasia and Rehan’s approach to skincare is rooted in science, as they are both medical students. They bring a unique perspective to the world of skincare, combining their knowledge of medicine with their passion for beauty. Their content is refreshingly honest and transparent, focusing on educating their followers about the ingredients and science behind skincare products.

One thing that sets Rasia and Rehan apart from other influencers is their commitment to inclusivity. They believe skincare is for everyone, regardless of age, gender, or skin type. Their content features a diverse range of models and products, showcasing the many different ways that people can achieve healthy skin.

Rasia and Rehan’s content is also highly engaging, with a mix of informative posts, product reviews, and skincare routines. Their Instagram stories are particularly fun to watch, as they often share behind-the-scenes glimpses of their lives as medical students and skincare enthusiasts.


In conclusion, the skincare world has been revolutionized by social media and the emergence of beauty and skincare influencers. The 11 Indian skincare influencers we’ve highlighted in this blog are experts in their field, offering valuable insights and advice on achieving healthy, glowing skin. With their relatable and reliable content, they have built a loyal following. They are helping to reshape the beauty industry in India.

Influencer marketing has become a powerful tool for brands looking to reach their target audiences. Beauty and skincare influencers are in high demand. As a global influencer marketing agency, Confluencr has recognized the potential of beauty and skincare influencers and has curated a network of over 1600 influencers. With customized content-driven solutions, we can help your brand reach the right audience through the right influencers.

If you’re looking to grow your beauty brand through influencer marketing, Confluencr is here to help. Drop us an email at [email protected], and we’ll get in touch with you to discuss how we can help you achieve your goals.

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