MADBRAG offers bags and associated accessories that reflect individual personalities, similar to clothing. With regular launches of new products and designs, MADBRAG aims to provide trendy and stylish options for fashion enthusiasts.
Potential Reach
Views
Engagements
Influencer
Profiling
We collaborated with street fashion influencers to style MADBRAG bags. These influencers were selected for their ability to engage with a fashion-forward audience and showcase the versatility and style of MADBRAG bags.
- Size
We partnered with micro influencers to meet the brand’s budget while ensuring sufficient reach to the target audience. Their close-knit follower base and high engagement rates helped effectively promote MADBRAG.
- Platform
Instagram was chosen for its visual appeal and high engagement rates. The platform allowed influencers to create fun and entertaining content that highlighted the features and style of MADBRAG bags.
- Content Frequency
One influencer went live every day, maintaining a consistent buzz and ensuring continuous engagement with the target audience throughout the campaign.
- Content Style
Influencers created transitional reels by styling MADBRAG bags and showcasing their features. The content was dynamic and visually appealing, with influencers demonstrating how MADBRAG bags can be styled for various looks and occasions. The focus was on highlighting the bags’ versatility, quality, and trendy designs, making them a must-have accessory.
Powerful Influencer Marketing Awaits
Having driven 1B+ views to the content we create, I believe
‘Facts Tell, Stories Sell’. We live in the age of authentic content. Anything that’s not, quickly gets flagged and dumped. And to solve for it – Confluencr is built on story telling – a bespoke approach to each influencer, each collaboration to maximise the impact for our brands – one content piece at a time.
Sahiba Dhandhania
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