#D2C #EComm #Fashion
Koskii is a fashion brand that specialises in Indian ethnic wear for women. The company offers a wide range of sarees, lehengas, salwar kameez, and other traditional wear, as well as modern fusion pieces that blend traditional and contemporary styles.
Confluencr won the
#NoSHEaveNovember for Plush
We selected niche specific fashion influencers to ensure the campaign reaches Koskii’s target audience.
We selected mid-tier & macro influencers to broaden our reach and establish Koskii as a premium brand.
We selected Instagram as it is an ideal platform for fashion brands. Fashion is one of the most prominent niches on Instagram.
One influencer went live everyday to maintain the buzz about Koskii amidst the audience.
We showcased how one Koskii piece can be styled in different ways and on different occasions, and had influencers rave about the brand’s style and quality to eulogise the brand.
Hear ’em Speak!
Marketing Head, Plush
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