#D2C #Health #Fitness
HealthifyMe is a digital health and fitness platform that offers personalised solutions to help users achieve their wellness goals. With expert nutritionists, trainers, and coaches, the platform leverages cutting-edge technology to deliver customised meal plans, workout routines, and coaching to promote healthier lifestyles.
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A Proud
Moment
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Confluencr won the
‘The best
B2C Campaign’
#NoSHEaveNovember for Plush
Influencer Profiling
We diversified our reach and targeted the three main niches: fitness, lifestyle and mom influencers, as they spread awareness about fitness and wellness the most and effectively as well.
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We selected micro & mid-tier influencers to diversify and broaden our reach as well as establish HealthifyMe as an affordable for all one stop fitness solution.
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We chose instagram as it is an ideal platform to promote fitness brands in a relatable and easy to understand way.
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One influencer went live everyday to maintain the buzz about HealthifyMe amidst the audience.
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#crackyourfitnessformula The content style targets all the main problems people face in their fitness journey and seamlessly integrates how each feature of HealthifyMe addresses that query.
Hear ’em Speak!
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Marketing Head, Plush
Let’s Influence Together!
Our efficient and effective influencer marketing campaigns help as a catalyst in your digital marketing.
We are able to considerably reduce user acquisition costs and improve user retention through our content.