Fabbeu is a beauty e-commerce platform that offers a wide range of skincare and beauty products. The company focuses on providing affordable, trendy, and high-quality products to its customers.
Potential Reach
Views
Engagements
Influencer
Profiling
We partnered with niche skincare influencers to reach a highly-engaged audience interested in the latest beauty trends and styles. These influencers were chosen for their credibility and strong connection with their followers.
- Size
We selected nano and micro skincare influencers to convey the message that Fabbeu provides affordable products for all. Their relatable content and close-knit follower base helped establish trust and credibility for Fabbeu.
- Platform
Instagram was chosen as the primary platform due to its visual appeal and high engagement rates. It allowed influencers to effectively showcase the benefits of shopping on Fabbeu and connect with their audience through engaging content.
- Content Frequency
Influencers posted content every alternate day, maintaining a consistent buzz and keeping Fabbeu top-of-mind for the audience throughout the campaign. This strategy ensured continuous engagement and visibility.
- Content Style
Each influencer created unique content that highlighted Fabbeu as the go-to site for great beauty and skincare products and deals. Content included personal testimonials, product reviews, and demonstrations of how to use the products. Influencers emphasized the affordability, quality, and trendiness of Fabbeu’s offerings, making the platform appealing to their followers.
Powerful Influencer Marketing Awaits
Having driven 1B+ views to the content we create, I believe
‘Facts Tell, Stories Sell’. We live in the age of authentic content. Anything that’s not, quickly gets flagged and dumped. And to solve for it – Confluencr is built on story telling – a bespoke approach to each influencer, each collaboration to maximise the impact for our brands – one content piece at a time.
Sahiba Dhandhania
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