#bareanatomy #youtube #youtubeshorts #haircare #hair #haircareproducts
A Proud
Moment
Confluencr won the
‘The best
B2C Campaign’
#NoSHEaveNovember for Plush
Influencer Profiling 
Striving for overall awareness around the brands name, we crafted a list with a diverse group of influencers to achieve their goals within budget allotted.
Our focus was on collaborating with a range of influencers, from micro to mid-tier YouTubers but also ensuring alignment with the budget set by Bare Anatomy.
We had a goal to build a robust content portfolio on YouTube for Bare Anatomy. Recognizing YouTube as the second largest search engine, we aimed to create informative videos explaining Bare Anatomy products and offering insights into hair care as a whole. This strategic approach aimed to facilitate easier brand discovery for new consumers.
We strategically spread our content across a four-week period with a primary goal of bolstering our presence on YouTube. The distribution was tailored to each influencer’s optimal posting times, ensuring a consistent and effective approach to building our brand visibility.
Our goal was simple and to the point. It was to create educative content using Bare Anatomy products to help build our presence on Youtube, with consistent campaigns following this.
Hear ’em Speak!
Marketing Head, Plush
Let’s Influence Together!
Our efficient and effective influencer marketing campaigns help as a catalyst in your digital marketing.
We are able to considerably reduce user acquisition costs and improve user retention through our content.
