Bare Anatomy is a haircare brand rooted in science, offering personalized and dermatologically tested solutions for both men’s and women’s hair care needs.
Potential Reach
Views
Engagements
Influencer
Profiling
To boost brand awareness, we curated a list of diverse influencers to achieve our goals within the allocated budget. This approach ensured broad and effective reach.
- Size
We focused on collaborating with a range of influencers, from micro to mid-tier YouTubers, aligning with Bare Anatomy’s budget and maximizing impact.
- Platform
Our goal was to build a robust content portfolio on YouTube, the second largest search engine. We aimed to create informative videos explaining Bare Anatomy products and providing hair care insights to facilitate easier brand discovery for new consumers.
- Content Frequency
Content was strategically spread over four weeks, tailored to each influencer’s optimal posting times. This ensured a consistent and effective approach to building brand visibility.
- Content Style
We created educational content using Bare Anatomy products, aiming to build a strong YouTube presence. The campaigns were simple, direct, and focused on informing and engaging the audience.
Powerful Influencer Marketing Awaits
Having driven 1B+ views to the content we create, I believe
‘Facts Tell, Stories Sell’. We live in the age of authentic content. Anything that’s not, quickly gets flagged and dumped. And to solve for it – Confluencr is built on story telling – a bespoke approach to each influencer, each collaboration to maximise the impact for our brands – one content piece at a time.
Sahiba Dhandhania
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