Octa FX Case Study

Running OctaFx Style - A start-up marathon promoted by YouTube Influencers

The brand provides easy access for people to enter the trading market. They measure success by providing cost-effective trading conditions, as well as providing a fully transparent service around the world. Helping forex traders make the most profitable and efficient trading decisions by developing knowledge and skills so that one can trade efficiently and responsibly. They availed our services to spread awareness about their Instagram contest in terms of driving participation, in a 3 day span!

Content Map

The bedrock of this campaign was to promote the special-marathon contest they were running on Instagram which asked people to submit their Start-Up Ideas and win a chance to actually get it funded. We subtly integrated this marathon idea into the digital assets created for them, whilst talking about ForEx trading options.

The Creators

Engaging premium mega & mid-tier YouTube influencers from finance and business channels to talk about this platform. The creators themselves were amused by the whole notion of this contest and recommended it to friends & family in reel & real life too. They encouraged their viewers not only to participate but pushed them to create something of their own and believe in it.

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Influencers

Some Of The Videos

Such a great opportunity!

Who knew switching from YouTube to Instagram, I can fund my dream project

Never knew about such services. WOW. The world is really growing digitally

Definitely going to try my luck! Great Video and even greater contest idea.

Reach the right people, the right way!

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