Potential Reach
Views
Engagements
Influencer
Profiling
We collaborated with influencers from the education and knowledge niches to highlight the dependability and expertise of EM Normandie. These influencers were chosen for their credibility and ability to communicate the importance of further education and its benefits effectively.
- Size
We partnered with mid-tier and macro influencers to ensure a broad reach and high engagement. Their established credibility and significant follower base helped position EM Normandie as a top choice for business education.
- Platform
YouTube and LinkedIn were chosen as primary platforms due to their ability to host detailed and informative content. Influencers used these platforms to create in-depth videos and posts that showcased the benefits and unique features of EM Normandie.
- Content Frequency
Influencers posted content consistently over a six-week period, with new videos and posts going live every few days. This maintained a continuous buzz and engagement, keeping EM Normandie top-of-mind for prospective students.
- Content Style
The content focused on the most pertinent reasons for pursuing further education and the benefits of an MBA, both educational and monetary. Influencers shared personal testimonials, detailed reviews, and educational videos that highlighted the advantages of choosing EM Normandie. The content emphasized the school’s innovative teaching methods, the value of networking, and the potential for better job opportunities.
Powerful Influencer Marketing Awaits
Having driven 1B+ views to the content we create, I believe
‘Facts Tell, Stories Sell’. We live in the age of authentic content. Anything that’s not, quickly gets flagged and dumped. And to solve for it – Confluencr is built on story telling – a bespoke approach to each influencer, each collaboration to maximise the impact for our brands – one content piece at a time.
Sahiba Dhandhania
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Total Reach
