Potential Reach
Views
Engagements
Influencer
Profiling
We collaborated with leading finance and trading influencers on YouTube. These influencers were chosen for their expertise in trading and finance, as well as their ability to effectively communicate complex concepts to their audience.
- Size
We selected a mix of mid-tier and macro influencers to ensure broad reach and high engagement. Their established credibility and large follower base helped amplify Tradesmart’s message effectively.
- Platform
YouTube was chosen as the primary platform for its capability to host detailed and informative content. Influencers used this platform to create in-depth videos that showcased Tradesmart’s new features and offers.
- Content Frequency
Influencers posted content consistently over a four-week period, with new videos going live every few days. This strategy maintained continuous buzz and engagement, keeping Tradesmart top-of-mind for potential users.
- Content Style
The content focused on demonstrating the unique features and benefits of Tradesmart, such as its lowest brokerage, intuitive platform, and excellent customer support. Influencers created tutorial videos, reviews, and personal testimonials to highlight how Tradesmart simplifies trading and offers significant cost savings. They also explained how to use the platform’s advanced tools and features, making it appealing to both novice and experienced traders.
Powerful Influencer Marketing Awaits
Having driven 1B+ views to the content we create, I believe
‘Facts Tell, Stories Sell’. We live in the age of authentic content. Anything that’s not, quickly gets flagged and dumped. And to solve for it – Confluencr is built on story telling – a bespoke approach to each influencer, each collaboration to maximise the impact for our brands – one content piece at a time.
Sahiba Dhandhania
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