Top 10 Business Influencers In India
Given the rise of digital spaces, consumers have all the information available at their fingertips and have grown more cautious about brands and businesses on which they spend their hard-earned money. Brands thus, have to work extra hard to stand out in the competitive market and need to reach out to their audience in the most genuine way possible. That’s where influencer marketing comes into the picture. Audiences consider influencers as role models and follow their recommendations. Because, unlike celebrities, influencers are not detached from the public. They constantly engage with their followers, and people can relate to them. Audiences find it easier to connect to them because influencers are consistent in regular and direct communication with their followers. Influencers also introduce the latest trends to their followers and are considered to be more genuine than paid celebrities. Hence, the audience trusts their recommendations more than advertisements. Since more people are inclining towards social media spaces and influencers are the popular choice among the young generation, brands are relying on them for endorsements and sponsorships. Brands are on the constant lookout for fresh faces to promote their services and products and we at Confluencr, help brands in leveraging their influencer marketing strategies.
Studies indicate that the Influencer Marketing industry is worth $13.8 billion, which is a 42% year-on-year increase from 2020.
Hence, a lot of influencers have emerged as the most-followed people on social media spaces and all of them belong to different niches or industries.
The following list is about the top 10 Business Influencers In India, 2022.
Top 10 Business Influencers In India:
1. Evan Luthra – 2.4M Followers
2. Ranveer Allahbadia – 1.7M Followers
3. Dilawar Singh – 2M Followers
4. Nandan Nilekani – 2.5M Followers
5. Kunal Shah – 155K Followers
6. Ankur Warikoo – 1.4M Followers
7. Raj Shamani – 1M Followers
8. Dr Vivek Bindra – 2.8M Followers
9. Varun Mayya – 125K Followers
10. Ritesh Agarwal – 137K Followers
Evan Luthra began his journey when he was just 12 years old by curating technology-related news, which was his entrepreneurial debut. He garnered 2,50,000 readers by doing so. By the time he was 26 years old, he was a serial entrepreneur and had a solid career history.
What made Evan Luthra win so many hearts? He is always in the search for new ideas that innovate, simplify, and transform the quality of everyday lives of the people for the better. He has unmatched expertise in building businesses and presents them in the most appealing way possible. He has shared tons of ideas of converting ideas into business and hence has built a loyal following for himself. Several reputed platforms like Business Insider, Financial Times, Times of India, Forbes, VICE and Nextshark have featured him and have shared his resilient journey.
Evan Singh Luthra has 2 million followers on Instagram and continues to educate and impress people who are interested in business-related topics.
This Indian business influencer is a complete package. He is a social media entrepreneur and a YouTuber. He is also a renowned motivational speaker and leadership coach. Additionally, Ranveer hosts India’s Top podcast- “The Ranveer Show” in both English and Hindi. Ranveer owns a famous company named BeerBiceps Pvt Ltd, which is known for creating content on self-improvement in various formats.
Ranveer’s journey began in 2015 after he graduated from an engineering college. He started a YouTube channel that was intended to be a tool to market his fitness startup. However, after realizing how effective digital content can be, he soon embarked on a different journey. Beer Biceps now creates content ranging from men’s grooming to entrepreneurship. Later, Ranveer collaborated with Viraj Sheth (his junior from College) to create Mock Entertainment which soon became a talent management company and a branding and marketing agency.
Currently, Ranveer Allahbadia has 2.71 million subscribers on YouTube. He has started creating content in regional languages also and his channel BeerBiceps has 3.59 million subscribers on YouTube.
Dilawar Singh is a renowned personality for Forex trading, creative undertakings, and cryptocurrency vending. Dilawar is an entrepreneur who worked hard to build his trademark company Omega Pro which is changing the future of forex trading.
What makes this business influencer in India unique is that he is constantly on the lookout for ideas and strategies concerning what a company or an organization can offer to a prospect, subordinate, or consumer. Dilawar Singh is known for his consistent quest for advancements in business. Hence, his priority has always been to ensure that the customer has a seamless expert experience while doing business. With the advancements in technology, Dilawar Singh has given importance to introducing trading platforms or applications that beginners and non-tech people can use. His organization is also planning to rope in a helping guide to aid customers in the technical aspects while trading online.
Dilawar Singh has 1.3 million followers on Instagram and is of great interest to people who are into businesses involving crypto and forex platforms.
Nandan Nilekani is an Indian entrepreneur and is one of the founders of ‘Infosys’– a renowned Indian IT company. What attracts people to this business influencer is that he hails from a middle-class background and has achieved great heights of success, all with his merit.
After observing his father’s frequent job transfers to various relocations in the counter, Nandan aspired to become an independent entrepreneur. Giving back to society is an important part of his personality and he continues to generously donate to various causes like healthcare and education for the underdeveloped sections of society. He uses his social media presence to discuss issues concerning business and technology. At the same time, he often tweets about eco-friendliness, health, education and many more.
He has more than 2.5 million followers on Twitter and continues to influence the views of the young generation who aspire to become successful businessmen.
Kunal Shah is a successful business entrepreneur, influencer and the founder of FreeCharge– an online platform that can be used to recharge any prepaid mobile phone, postpaid mobile, DTH and Data card in India.
Kunal Shah graduated from Wilson College, Mumbai, with a degree in Arts and he briefly pursued an MBA before dropping out. Kunal began his career as a junior programmer at a business process outsourcing startup. He started his first startup venture which provided cash-back promotions for retailers. It was named Paisaback. In 2010, he collaborated with Sandeep Tandon and began FreeCharger- an online platform that can be used for the recharge of prepaid and postpaid data cards in India. By 2011, this company was named one of the most promising technology startups in India. In 2015, FreeCharge was acquired by SnapDeal for an estimated US$400 million.
This business influencer is currently an angel investor and has invested in 40-50 companies to help young businesses and entrepreneurs. With 155K followers on Instagram and 435.7K followers on Twitter, Kunal Shah is the source of amazing business knowledge for people who wish to become an entrepreneur.
Ankur Warikoo is an entrepreneur and, angel investor based in India. He is also a famous motivational public speaker. Ankur founded nearbuy.com in 2015 and held his position as the CEO till 2019. Before that, he began the Groupon India business in 2011 and until 2015 was the APAC GM, of the company. While he was the CEO of nearby.com, a brand named “warikoo” was started which was purposed to cater to the needs of potential talent.
As Ankur was passionate about public spreading, he volunteered to record a video for the brand with the title, “If you don’t ask, the answer is always no!” Since then, the brand has evolved into a better platform and is present across all the major social media platforms.
The brand primarily focuses on video content and helps people to make choices out of awareness. Ankur Warikoo has a loyal following of 920K followers on Instagram, and his brand ‘Warikoo’ has 912K subscribers on YouTube. He continues to make interesting video content revolving around investments, businesses and entrepreneurship.
Raj Shamani is an entrepreneur and is also the founder of Shamani Industries, which manufactures and contracts a wide range of kitchen care and laundry detergents. However, Raj Shammi has evolved into to brand unto himself
At just 23 years of age, he is the youngest Indian business influencer to speak at the United Nations Assembly in Vienna. He has also given several keynote speeches and TEDx Talks in countries across the world. Shamani talks about the journey involved in becoming an entrepreneur and he also actively describes the successes and failures while trying to establish a business. His Instagram is rich with conversations and content involving millennials who want to establish a business structure for themselves.
Raj Shamani started his journey as a speaker at the age of 16. He currently has a huge follower base of 1 million on Instagram and has 91.1 K subscribers on his YouTube channel. He has collaborated with several brands and platforms like Jaguar, Land Rover, TCS, Reliance and Forbes.
Vivek Bindra is the Founder and CEO of Bada Business Pvt. Ltd is an ed-tech company that has been started to empower Indian Entrepreneurs, Solopreneurs and Wannapreneurs who wish to transform their business ventures and careers. He is a renowned motivational speaker and a business coach who has launched the most affordable “Business Coaching Program” in Hindi to help Indian Entrepreneurs.
Through Bada Business, Vivek Bindra has also launched Problem Solving Courses in Hindi that aim to help Entrepreneurs deal with specific business issues Finance, Lead Generation, ERP, Digital Marketing, issues concerning beginning a Startup, and many more.
Dr. Vivek Bindra’s YouTube channel is World’s No. 1 Most Subscribed YouTube Channel in the Entrepreneurship & Leadership Development niche. With over 2.6 million followers on Instagram and 17.6 M+ subscribers on YouTube, Vivek Bindra has a global viewership of 1.2 B+ viewership. His channel has 1 million unique visitors every day.
Varun Mayya is the Founder and CEO of Avalon Labs. However, his journey started small. He holds an engineering degree from the Manipal Institute Of Technology. Varun first started a t-shirt manufacturing company SIZER while also working as a freelancer for companies in the US. In 2014, he founded Jobspire along with his friends Mohak Dhingra, Kartik Luke Singh, and Sandesh Kini. Jobspire was a recruitment company that was funded by venture capitalists and raised an investment of $262000. It was acquired by JustCode in 2017. In 2017, he started Avalon Labs, a start-up that makes investments for early-stage tech startups.
He is now a digital content creator, and through his YouTube channel, he has been making content on topics like business, education, virtual reality, gaming and has also been giving career advice to youngsters. This Indian business influencer is an inspiration to the young generation who wish to make a future in the Business sector.
Currently, Varun Maya has 51.2 K subscribers on YouTube and 125K followers on Instagram. His interesting videos are focused on business startups and tips while having new and young businesses.
Ritesh Agarwal is the CEO of Oyo Rooms and is India’s second-youngest billionaire. As a person who hailed from a family of limited means, he was a college dropout who started a budget accommodation portal called Oravel stays that was purposed to book hotels at a budget price. By 2020, this business influencer in India had a net worth of $1.1 billion and is known to be a self-made billionaire.
Ritesh Agarwal has 150.8K followers on Twitter and 137K followers on Instagram. He also collaborated with various platforms to teach young people about how to turn an idea into a billion dollars.
At a fundamental level, influencer marketing is successful because it has the highest amount of reliability and trust that the social media influencers and experts have built with their followers. Their recommendations are a form of social proof to your brand when you collaborate with them, for promotions or endorsements. The Covid-10 lockdown has increased social media usage and hence audiences are now preferring more relevant and authentic content. You can also read about Top business influencers on YouTube.
Research says that 70% of teenagers trust influencer recommendations more than traditional marketing techniques.
So, as an Instagram influencer marketing company, we at Confluencr help a brand’s product or service to reach the target audience more topically and mindfully with the help of the right choice of influencers. Do you want to start an influencer campaign for your brand? Are you in search of an ideal Influencer to tell your brands’ story? Confluencr is a leading and distinguished marketing company based in India that has aided a huge network of brands to collaborate with ideal influencers. We have a 15000+ influencer network in 16 countries, and we have curated 500+ creative brand campaigns for 200+ brands. Reach a wide network of a global audience with our customized marketing campaigns. Get in touch with us at [email protected] to learn more.