Since its modest beginning in 2005 as one of the internal SMS projects at a podcasting company, Twitter has come a long way in international social media. Co-Founder Jack Dorsey describes this platform as the one that broadcasts the happenings around the world. From cute pictures to celebrity updates to verbal battles between a young environmental activist and influential people, Twitter captures and reports every single moment from time to time. Twitter has evolved to be a great platform for brands and businesses as it provides real-time conversations. Twitter is no exception to the fact that companies get an upper hand through influencers who successfully navigate the buying decisions of their audience. Influencers have been successful in building trust in the minds of their audience.
Studies have observed that consumers rely on recommendations from influencers on Twitter. A recent survey by Twitter tracked around 350 content pieces that were promoted niche tweets which grabbed a boost in brand awareness. Brand tweets had an increase in the consumer’s purchase intent and campaigns featuring both brands and influencers on Twitter had a whopping 5.2 times rise in the purchase intent. These facts and figures are evident enough to denote that Twitter has emerged as a powerful platform for brands to market their products and services. The finance sector is no different, and this article puts together the list of top 20 finance influencers on Twitter along with the growth and expansion of Twitter in India and its impact on the Indian economy.
Growth and expansion of Twitter in the Indian Social Media Market
The growth and expansion of Twitter in the Indian Social Media Market are worth noting. Taking the development of the Internet and its use and popularity among the younger generation, Twitter has managed to attract the attention of a whopping 396.5 million users worldwide. Twitter is actively expanding its Indian user base, with 24.7 million users in India, the third-largest. This microblogging site is giving its best towards boosting its business and revenues in India, serving as a platform for discussions on topics ranging from food to technology.
This includes sports, politics, individuals, entertainment, finance, horoscope, poetry, technology, health, and Insurance. When the question of media landscapes and modern tech comes up, Twitter is one of the most appreciable names. Besides English, topics meant explicitly for the Indian audience are also launched in Hindi, the country’s most widely recognisable language. Within any Hindi topic, Indian users can also Tweet in the Devanagari script and Hindi speech type in the Roman alphabet.
How does Twitter influence the Indian Stock Market?
India forms a significant share of Twitter’s market. The company focuses on boosting the service value for the Indian audience, offering them the privilege of what they wish to see on their account timelines. In short, without any doubt, it can be said that social media has transformed the media outlook- right from the manner information is gathered and distributed to the way the users consume the news.
A survey on the Indian Twitter market states that about 50% of the users get their daily information from this site. And the majority of these users are those interested in the stock market and other financial news. Another study shows that 60% of institutional investors monitor Twitter during their workdays to gather information from these sources to make their decisions.
Tweets related to a company can greatly impact its stock price and its position in the market. Two things matter here- the subject matter of the tweet and the sentiment attached to it. Tweets with negative sentiment or positive sentiment are consistently linked with an increase in the temporary price impact and reduction in the permanent price impact, respectively, as determined by the difference in the stock price. Companies thus need to take care of what goes up on this platform. Besides, finding a helpful tweet out of millions updating feeds constantly is not easy for common people, and that’s where finance influencer’s on Twitter come into the picture. Here’s our pick on the top 20 that can be a better fit for your next influencer marketing campaign, or a good pick to follow if you are someone looking for financial advice. Without further ado, dive right in
Top 20 financial influencers on Twitter:
01
D. Muthukrishnan
@dmuthuk
D. Muthukrishnan is one of the most respected voices in Indian finance on X. His content focuses on personal finance, investing principles, and long-term wealth creation without unnecessary hype. What sets him apart is his clarity, every tweet feels intentional and grounded in experience. If you want thoughtful opinions rather than flashy predictions, his feed is a must-follow. Followers appreciate his honest perspective and practical recommendations for navigating the markets. His tweets are especially valuable for anyone trying to learn why a financial idea works, not just what it is.
02
Mitesh Patel
@Mitesh_Engr
Mitesh Patel transitioned from engineering to full-time futures and options trading, and his X reflects that deep market expertise. His updates focus on financial market trends, trading insights, and economic observations that are practical for active investors. He shares insights on derivatives, trading psychology, and market movements in a practical, no-nonsense way. Mitesh has been consistently active on X since 2018, building a community that looks to him for timely market views. His handle is especially useful if you want a blend of technical and macro finance discussions. His tweets resonate with everyday traders who want realistic perspectives rather than overnight success stories. Following him feels like learning from someone who’s actually been in the trenches.
03
Deepak Shenoy
@deepakshenoy - 182.1K Followers
Deepak Shenoy is the founder and CEO of Capital Mind, and his X is a must-follow for anyone interested in Indian finance at scale. Besides financial commentary, he’s also the author of MoneyWise: Build Your Wealth, adding depth to his public persona. His tweets are a mix of stock market analysis, economic insights, and strategic financial thinking. Followers trust him to break down complex concepts into digestible ideas. He explains complex financial trends in a way that feels accessible yet intellectually sharp. If you enjoy understanding the “why” behind market movements, his feed delivers consistently.
04
Vibhor Varshney
@nakulvibhor
Vibhor Varshney heads Vighnahara Investment Solutions and brings a professional lens to investing and market updates. As a SEBI-registered advisor, his finance commentary blends technical analysis with a practical perspective on stocks and investment strategies. Followers turn to his feed for clarity on market conditions and long-term planning. His voice is especially valuable for investors wanting to stay grounded in data-driven insights. His tweets often combine technical understanding with real-world market behaviour. He brings credibility and structure to conversations that are otherwise filled with speculation. For serious investors looking for disciplined insights, he’s worth following.
05
Ajay Bagga
@Ajay_Bagga
Ajay Bagga is a retired banker and former CEO/Fund Head whose X feed is rich with market commentary and financial observations. His veteran experience gives him a knack for covering stock conditions, bank news, and broader economic themes. Followers rely on Bagga’s insights to inform their long-term investment choices. His commentary mixes credibility with a seasoned perspective that beginners and pros can both respect. What makes his content valuable is how he connects policy decisions with market impact. His tweets help investors stay informed without feeling overwhelmed.
06
Arun Mukherjee
@Arunstockguru
Arun Mukherjee is a prominent investor and columnist whose X profile is packed with market guidance. He shares analysis on listed and unlisted stocks, making his feed a resource for thoughtful investment research. His tweets often focus on current market trends, backed by nuanced reasoning. Followers appreciate his ability to tie real data to actionable financial insight. He shares observations that are both educational and practical for retail investors. Over time, his tweets build a strong understanding of how markets really work.
07
Vivek Mashrani
@MashraniVivek
Vivek Mashrani is a full-time investor and the founder of TechnoFunda Investing, blending academic rigor with practical market commentary. With an MBA in Capital Markets, his X posts focus on the ups and downs of equities and investment strategies. His insights are especially valuable for followers looking to deepen their understanding of market behaviour. Vivek’s tweets bridge the gap between theory and real investment decisions. His content covers business fundamentals, market trends, and investment lessons. He often simplifies complex ideas without diluting their essence. Following him feels like attending a finance masterclass in bite-sized tweets.
08
Nishant Kumar
@nishkumar1977
Nishant Kumar tweets consistently about the Indian economy and financial markets, offering a broad lens on investment and economic trends. His views are unbiased and grounded in a macroeconomic context, which makes his feed useful for long-term thinkers. Followers enjoy regular updates that help them evaluate stock market conditions objectively. His voice adds depth to financial conversations on X. He’s particularly known for clear explanations and rational viewpoints. If you prefer substance over sensationalism, his feed is refreshing.
09
Arjun Bhatia
@ArjunB9591
Arjun Bhatia brings expertise in business, trade, commodities, and currency markets to his X followers. His insights cover national and international finance topics, making his account a good fit for diversified investors. Followers appreciate his broader view, which goes beyond stocks to include global trends. Arjun’s commentary is especially helpful for investors thinking about international exposure. His tweets reflect a macro-level understanding of how global and domestic factors interact. He often highlights connections that many investors overlook. His account is ideal for those who like seeing the bigger economic picture.
10
Gopal Kavalireddi
@gvkreddi
Gopal Kavalireddi is a respected stock trader whose X content revolves around investment pros, cons, and data-rich trade insights. With experience at companies like Siemens Gamesa and Thermax, his posts offer grounded analysis that appeals to serious market followers. His feed is a mix of detailed financial observations and practical investment pointers. Followers who prefer analytical depth find his content particularly insightful. Gopali brings together banking knowledge, investment insights, and market data. His tweets focus on financial systems, trends, and informed observations. He provides a well-rounded view of how different segments of finance intersect. It’s a great account for building structured financial awareness.
11
Arvind Datta
@datta_arvind
Arvind Datta is a banker, consultant, and risk manager whose X feed focuses on stock knowledge and market dynamics. His insights are useful for anyone keen to understand financial risk and economic indicators. Followers often turn to his posts for stock market wisdom backed by professional expertise. His commentary serves as a dependable resource amid market volatility. His content often reflects years of institutional experience. He explains financial movements with clarity and context. His tweets are especially helpful for understanding banking and financial sector trends.
12
Tamal Bandyopadhyay
@TamalBandyo
Tamal Bandyopadhyay is an author and founder of Mint, whose X feed blends high-level finance viewpoints with real-time market discussion. His tweets include insights on exports, banking structure, and macroeconomic trends. Followers value his historic perspective on markets and finance. Tamal’s voice is especially strong for anyone interested in understanding the broader economic ecosystem. As a respected financial journalist and author, his feed focuses on banking, financial regulation, and economic policy. He brings depth and credibility to conversations around India’s financial system. If you’re interested in finance beyond stocks, his insights are invaluable.
13
CA Amit Jain
@ajain_aca
CA Amit Jain is a Chartered Accountant whose X account serves investors curious about when to buy or sell stocks. His updates combine professional accounting wisdom with market sentiment. Followers appreciate his grounded perspective on financial planning and investment timing. His posts make complicated stock strategies feel more approachable. His tweets often focus on valuations, timing, and rational decision-making. He balances technical accuracy with practical advice. His content is especially useful for investors who like data-backed opinions.
14
Rohit Srivastava
@indiacharts
Rohit Srivastava is a former fund manager with deep market experience. His X feed is known for practical updates on Indian trade and economic trends. His posts often reflect deep market knowledge. Followers trust his viewpoints for understanding price movements and economic shifts. His commentary is especially helpful for folks watching market conditions closely. He explains market movements with clarity and discipline. His insights are widely followed by serious traders and long-term investors alike.
15
Abhishek Kothari
@kothariabhishek
Abhishek Kothari is a principal research analyst with CNBC TV18, and his X insights reflect that analytical background. He shares expert perspectives on India’s stock market that help followers make better decisions. His tweets are a blend of data-driven analysis and practical financial advice. People follow him for clarity and depth in market commentary. He combines media experience with analytical thinking. His feed is perfect for staying updated without drowning in information.
16
Debashree Chatterjee
@debashree_ad
Debashree Chatterjee is a financial literacy pro whose X feed attracts stock market enthusiasts. She offers insights shaped by experience in public relations for the BFSI sector and keen market observation. Followers appreciate her clear, instructional tweets that make financial topics easier to grasp. Her presence adds diversity to India’s finance influencers on X. She focuses on financial literacy and structured understanding. Her tweets aim to educate rather than overwhelm. She breaks down financial concepts in a simple, logical manner. Her content is ideal for beginners and anyone looking to strengthen their fundamentals.
17
Ranjit Shinde
@sranjitETIG
Ranjit Shinde, a principal adviser at NITI Aayog, brings economic strategy and public policy insights to his X followers. His finance content connects economic governance with investment implications. Followers benefit from his macroeconomic perspective, especially on India’s growth and fiscal outlook. His account is a great follow for readers seeking a broader context in finance news. His tweets go beyond daily market fluctuations and dive into structural economic issues. He offers perspectives rooted in policy, governance, and long-term impact. Following him adds depth to your financial understanding.
18
Kishore Vaid
@KishoreVaid
Kishore Vaid mixes corporate experience with investing passion, making his X feed both informative and engaging. His tweets cover stocks, investment approaches, and economic trends with a thoughtful lens. Followers enjoy his balanced view of finance and broader topics like politics and strategy. He’s a good go-to for investors seeking a well-rounded finance voice. His tweets reflect practical exposure to markets and businesses. He often explains why certain trends matter rather than just stating them. His content is thoughtful and experience-driven.
19
Ghanisht Nagpal @GhanishtNagpal
Ghanisht Nagpal is an investment banker whose X posts focus on market updates and financial opinions. His professional background helps bring credibility to his tweets, appealing to serious investors. Followers turn to his feed for concise observations on stock movements and trade signals. His insights help demystify market behavior for the everyday investor. His tweets focus on trends, investor behaviour, and market sentiment. He blends professional insight with approachable commentary. His content is especially useful during volatile market phases.
20
Akhil Handa
@akhilhanda11
Akhil Handa is the Chief Digital Officer at Bank of Baroda and co-founder of Mitra Fintech, and his X presence reflects that blend of corporate insight and fintech innovation. His tweets provide unbiased, forward-looking views on stock markets and economic trends. Followers value his ability to break down complex financial developments into digestible commentary. His feed is especially helpful for investors who want strategic, big-picture financial thinking. His X feed reflects deep institutional knowledge and market understanding. He shares unbiased insights that focus on practical implications. His content is ideal for investors who value experience over speculation.
Twitter has evolved as a potential platform for brands to consider for influencer marketing. Twitter is a micro-blogging site, that allows you to reach out to your target audience in the most precise, and concise manner. It drives conversations around your niche, and you can easily look into the demands and interests of your audience in real-time. Influencers on Twitter can help you with building a unique brand voice and engage your audience by initiating conversations around your brand, thus helping in better reach and visibility of your brand. Besides YouTube and Instagram influencer marketing, brands including the BFSI sector, now need to look at Twitter, as yet another potential platform for influencer marketing.
As a global influencer marketing agency, we, at Confluencr have pioneered influencer marketing solutions for fintech brands that have become a staple part of the BFSI marketing mix. In India, we work with 4 out of the top 5 discount brokers, leading insurance firms, global consumer banks, cryptocurrency platforms and many other financial investment brands like Motilal Oswal for whom we successfully strategised and implemented influencer marketing in collaboration with some of the leading personal finance influencers.
With the restraints that apply to finance brands, it’s rather tough to create marketing campaigns to promote the offerings. We have aptly leveraged influencers for an industry that needed to find newer avenues, shed off its primary image as boring or dull, and therefore now attract a younger audience. To implement influencer marketing for your brand, reach out to [email protected].
