Top 10 Indian Finance Influencers on Instagram

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With millennials who want to take control of their money growing more interested in investing, it’s only natural for financial influencers on social media to become their brand. So, if you want to learn about fashion, follow fashion designers; if you want to learn about cricket, follow cricket specialists; and if you want to learn about money, follow personal finance Instagram influencers in India. Following personal finance Instagram influencers in India might be your first step toward a financially secure future. 

An Instagram user spends an average of 60 minutes a day using it. We encounter a vast volume of material in these 60 minutes that has a direct influence on our thinking. Because the information shared in the form of photos or video tends to stick in our memory for longer periods of time, finance influencers have emerged as credible sources of information. Brands operating in the fintech niche, have found these influencers worthy of collaborating since they give access to finance brands to a huge set of audiences. Besides, influencer marketing for finance brands has risen to solve the most commonly encountered challenges in the BFSI sector and has been a game-changer for brands. Being a fintech influencer marketing agency, we have curated the list of top 10 financial experts on Instagram, who can fetch potential collaborations with finance brands.

Top 10 Indian Finance Influencers on Instagram

Anushka Rathod, a former investment banker who shares her expertise in finance and investing on social media, is one of the best ‘finfluencers’ in India. She’s figured out how to keep people interested in her little bits of longer issues by presenting them in plain English. 

She breaks down the finance jargon on Instagram, teaching fellow newbies the concept of finance– giving us financial independence.

Rathod rules the Instagram world, wherein she makes everyone understand these concepts in layman’s language. She sometimes even uses memes and replicated movie scenes to make these concepts fun to learn. 

Sometimes, finance can be overwhelming, especially for someone with zero knowledge of the subject. But Anushka comes in with her personalized stories, and experiences, that are highly relatable and easy to understand.

She covers a wide range of topics, so people having different kinds of investment instruments can find something of their use on her account. She posts content on cryptocurrency, income tax filing, NFTs, real estate, credit cards, mutual funds, and many more.

Shreyaa Kapoor, a finance student, formerly worked as a consultant for Bain & Company. She left her full-time job about a year ago to pursue her objective of simplifying all things financial through her Instagram videos. Her videos stress making sensible financial decisions, investing, trading stocks, etc. 

Shreyaa is one of the top Finance Influencers in India. She worked as a strategist for major Fin-tech companies in India.  She has mastered the art of explaining financial terms and giving tax advice through memes and comedy skits. 

She explains her content in funny and simple-to-understand language, which makes it easy for her followers to grasp the concept of Personal Finance and Financial Freedom.

Shreyaa covers a range of topics, including Investment Schemes, Loans and related laws, Taxation advice, cryptocurrency, and many more.



Ankur Warikoo, a mentor, author, businessman, angel investor, and public speaker is one of the top finance and marketing influencers in India. He co-founded Nearbuy and Groupon India and served as their first CEO. His expertise in entrepreneurship and personal growth is evident through his articles on LinkedIn, YouTube channel, and Instagram account.

Ankur’s content covers a wide range of topics, including failure, personal finance, entrepreneurship, and geopolitical issues. He has been featured in Forbes Magazine’s India’s Top 100 Digital Stars list and has collaborated with fellow creators and partnered with prominent brands like MyBiz, Cleartax, Etmoney, and Odoo to raise awareness on diverse topics such as income tax, general tax awareness, and easy investment learnings for beginners.

Ankur’s recent focus on personal financial advice has made him a popular “fin-fluencer” in India, with his videos focusing on personal finance, entrepreneurship, and productivity hacks.

Shivanshu Agrawal, widely known as one of the top finance influencers in India, has garnered a significant following on Instagram due to his diverse portfolio of knowledge on finance, geopolitical issues, economics, and business.

His success is evident from being featured in Forbes Magazine’s India’s Top 100 Digital Stars list, showcasing his impact in the digital space. Collaborating with fellow creators and partnering with prominent brands like MyBiz, Cleartax, Etmoney, and Odoo,

Shivanshu has effectively raised awareness on various topics, including income tax, general tax awareness, and easy investment learnings for beginners. His ability to engage and educate his audience on a wide range of financial and marketing subjects has solidified his position as a leading influencer in the industry.




Raj Shamani, a popular finance influencer in India, has gained a significant following on Instagram and YouTube by making finance fun and accessible for his audience. Raj’s content extensively deals with business, finance, and motivation. He wants to be the “Daily Reminder” for his audience to get their tasks done and speak directly to investors’ pain points, regardless of where they are in their financial journey. 

Raj’s podcast with CA Rachana Ranade provides information on life learning that assists in making better life decisions and living a more organized existence. As a public speaker, he discusses his investment, stock market, and initial public offering (IPO) experiences and perspectives, cryptocurrency, and recession. Raj’s ability to diversify his content and experiment with different styles and forms of content has made him a valuable resource for those seeking financial guidance.

Aashish, popularly known as Legal Baba on Instagram, is a legal advisor and digital content creator who has become one of the top financial influencers in India. With a background in Law Studies, Aashish focuses on the legal side of financial independence and helps people with legal matters. He creates awareness about various financial topics, including secure property transfers, loan repayments, real estate investments, laws of the land, individual rights, and currency laws.

Aashish’s content is a mix of photos, videos, and motivational posts, making it engaging and informative for his audience. His dedication to financial literacy and legal advice has helped change many lives for the better, making him a resource for those seeking financial guidance.

CA Rachana Ranade Phadke is a fintech influencer living in Pune who speaks about financial freedom and investing advice. Rachana Ranade provides a collection of courses for several finance-related areas on her website. The stock market, mutual funds, personal money management, fundamental and technical analysis, and other topics are in Ranade’s level-based courses. 

She’s a sensation on Instagram, where she talks about money management via reels. You may learn about stock market investment by following her. Rachana is one of the finest financial influencers in India and provides stock market trading advice. She also discusses upcoming initial public offerings (IPOs), company financial reports, and daily stock market developments in India, with every post reflecting her immense expertise in the field

Rachana Ranade is a true superstar and provides expert advice for those seeking financial freedom.



Neha Nagar is one of the best female finance influencers in India. Neha is the founder of Taxation Help, a firm that assists people with ITRs, GST, and business formation

Neha and her team combine Instagram content production with reels and memes to produce the ideal mixture of financial knowledge and entertainment. Except for her business, Neha is well-known for her LinkedIn page, in which she discusses tax, cryptocurrency, investing, and other financial advancements in the nation. 

Managing two accounts puts a lot of strain on content production and finding fresh methods to teach people about money without being too technical. But Neha handles it all—and even outperforms herself when it comes to establishing an educational environment for students!

Sharan Hegde, also known as Finance with Sharan, has gained immense popularity as a finance influencer on social media. He has become a prominent figure in the world of personal finance. Through engaging and informative content, he covers a wide range of topics including finance, investing, money management, and money psychology.

Sharan, a former management consultant and current employee at PwC, is known for his entertaining and educational monologue acting clips that provide valuable insights into day-to-day financial matters. His content is not only entertaining but also carries a sense of responsibility, as he aims to provide accurate and verified information to his audience.

Sharan’s success as a finance influencer has made him a key figure in the industry, and his impact on the personal finance space is undeniable.

Nidhi Nagore is a finance influencer on Instagram, where she shares educational, content related to education, finance and Marketing. She has managed to create a strong online presence and has been featured in various media outlets, including Times Square, Forbes, and Rolling Stone. She has been recognized for her contributions to the field of finance.

Nidhi Nagore holds multiple certifications, including CA, CPA, and CISA, she is the founder of Globalogy. In addition to her online presence, Nidhi Nagore has also been involved in academic research, as evidenced by her work on RePEc/IDEAS, a platform for economic research. Her work has been cited in various academic publications, demonstrating her expertise in the field of finance and economics.

Nidhi Nagore’s content is engaging and informative, making her a valuable resource for anyone interested in learning more about finance and education. Her unique blend of humour and education has helped her build a strong following on social media.


The above Instagram and YouTube influencers, or should we say ‘Finfluencers,’ have made a significant role in promoting financial independence. Likewise, they provide leading educational information for free to financially empower each individual. Amazingly, finance is a crucial aspect of our lives, but we never learned about it in school. Is it, however, ever too late to learn? It’s never too late to start budgeting, saving, and investing to ensure your future, just as it’s never too late to start organizing your money. Thanks to all of these financial influencers, you can now learn everything there is to know about saving and investing from these professionals and make the finest financial decisions for yourself. If you’re thinking about investing in the stock market, you should look into these influences. Managing your funds provides you with a sense of security and control over your earnings. 

We at Confluencr feel inspired by the coming generation and their steps to educate not only entertain the community of creators and entertainment seekers. We being an influencer marketing agency, encourage the knowledge and reach of these creators. Want to know more about finance influencer marketing, and how can it help your brand? Drop us an email at [email protected] and we shall get right back to you!

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