5PAISA Influencer marketing Case study
The Brand
5paisa is India’s fastest-growing discount broker, offering technology-driven solutions that enable users to invest at a lower cost. They empower their users with information to make the right decisions at the right time. They’ve built a simple and easy-to-use interface to encourage its users to become investors. The brand has been bestowed many awards & strives to achieve the best service.
Industry
Discount Broker, Fintech, Wealth and Finance
Target Audience
“Age 18-22 yrs Aspiring investors
Age 24-45 yrs Active investors”
The Campaign Design
Campaign Objective
Brand Awareness, Lead Generation, Customer Acquisiton
Platform Leveraged
YouTube
Influencer Genre
Finance, Business, Knowledge, Infotainment, and Motivation
Content Topics
Trading and Investing
Challenges Faced
The most challenging aspect was increasing the number of account openings by finding and prepping the right and best influencers in a highly competitive market.
Content Overview
We incorporated 5paisa as the best trading and investing platform and what trading tools can make the journey more accessible and beneficial for anyone.
Subscriber Count
0
M+
Total Reach
0
M+
Likes
0
K+
Comments
0
K+
The Campaign Assets
Reach the right people, the right way!
Our handcrafted Confluencr Marketing campaigns capture the essence of your brand and represent it most accurately to your target audience to deliver measurable impact.
