Ashish Chanchlani remains one of India’s most loved comedy creators, known for his high-energy sketches and relatable humour inspired by everyday Indian life. His content often revolves around family dynamics, friendships, school life, relationships, and exaggerated social situations that instantly connect with audiences.
Over the years, Ashish has evolved from short comedic vines into cinematic YouTube productions with larger sets, ensemble casts, and detailed storytelling. His collaborations with Bollywood celebrities and film promotions have also become a major part of his digital presence. Recently, he has been focusing on bigger-scale production quality and long-format entertainment pieces while continuing to maintain his signature comic timing. Apart from YouTube, Ashish has also been actively involved in digital campaigns, creator collaborations, and entertainment industry appearances, further cementing his status as one of India’s leading digital entertainers.
Top 10 Comedy Influencers in India
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Annapurna Gupta
- 6 min read
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Summary
Gone are the days when a great punchline needed a stage, a spotlight, and a live audience. India’s comedy landscape has been radically redrawn, not in film studios or television green rooms, but in cramped apartments and college hostels, one smartphone at a time. What began as a handful of daring creators uploading relatable, raw, and refreshingly unfiltered content has grown into a full-blown cultural movement. YouTube and Instagram have collectively handed a megaphone to a new generation of comedians, and Indian audiences have responded with billions of views, sold-out shows, and a level of loyalty that Bollywood publicists can only dream of.
These creators did not wait to be discovered. They wrote, directed, acted, and edited their own way into the national conversation, building audiences from scratch, one shared video at a time. From engineering dropouts to lawyers-turned-stand-ups, their backstories are as compelling as their punchlines. Here is our pick of the Top 10 Comedy Influencers in India, the creators who have earned their audiences the hard way and show no signs of slowing down.
Here is our pick on the Top 10 Comedy Influencers in India:
Ashish Chanchlani
Followers:
17.7M
Engagement Rate:
5.75%
About the Creator
Zakir Khan
Followers:
8.0M
Engagement Rate:
4.28%
About the Creator
Zakir Khan is the guy who can make an entire room laugh… and then suddenly make them emotional five minutes later. His stories about college, heartbreak, awkward friendships, and Delhi dating disasters feel suspiciously personal — like he somehow hacked everyone’s memory.
One of his biggest hits, “When I Meet a Delhi Girl,” still lives rent-free in the internet’s head.
What makes Zakir different is his storytelling style. It feels less like a stand-up and more like a friend dramatically narrating his life over chai.
Also, the phrase “Sakht Launda” basically became a national personality trait thanks to him.
Prajakta Koli
Followers:
8.7M
Engagement Rate:
3.30%
About the Creator
Prajakta Koli, aka MostlySane, is that one buddy who can make a simple parent lecture sound like a full sitcom episode. She started nearly a decade ago, talking about strict parents, awkward crushes, overthinking spirals, and proper everyday chaos.
Her sketches feel loud, expressive, and painfully relatable. You’re laughing, but also slightly attacked.
Over time, she stepped into acting, vlogging, and social campaigns, while being open about mental health and body positivity. She didn’t just grow her content, she grew with it. Still funny, still real, just on a bigger stage.
Be YouNick
Followers:
2.1M
Engagement Rate:
4.55%
About the Creator
Nikunj Lotia, better known as Be YouNick, is the guy who looked at everyday nonsense and thought, “This could be a comedy sketch.”
He started making videos back in 2014, often turning painfully relatable situations, bunking college, awkward job interviews, or that one annoying friend, into hilarious sketches.
His “That ONE friend…” series especially hit home because everyone watching immediately knows someone exactly like the characters.
The funny part is his videos feel less like scripted comedy and more like scenes straight out of real life… just slightly louder, more dramatic, and definitely funnier.
Tanmay Bhat
Followers:
2.1M
Engagement Rate:
3.43%
About the Creator
Tanmay Bhat is basically the friend who sits next to you and roasts the entire internet in real time. Give him a weird reel, a chaotic TikTok, or a questionable trend, and he’ll pause every five seconds just to laugh and say, “What is happening here?”
A lot of people first knew him from AIB, but his YouTube era is a different vibe, reaction videos, gaming streams, podcasts, and random deep dives into the internet’s strangest corners.
His TikTok Reviews series is especially legendary. Half the time, he’s laughing so hard he can’t even finish the sentence, which somehow makes the video even funnier.
Abhishek Upmanyu
Followers:
2.9M
Engagement Rate:
6.99%
About the Creator
Abhishek Upmanyu is the kind of comedian who tells a story so casually that you suddenly realize you’ve been laughing non-stop for five minutes.
Before stand-up, he was actually a chemical engineer and research analyst, which means somewhere along the way he looked at spreadsheets and thought, “Nope… I’d rather roast life on stage.”
His bits about friendships, breakups, rich people, and random everyday annoyances feel painfully relatable. Videos like “Jealous of Sabjiwala” and “Thoda Saaf Bol” became instant fan favourites.
Watching him perform feels less like a comedy show and more like a very funny friend narrating life’s weird little observations.
Anubhav Singh Bassi
Followers:
3.8M
Engagement Rate:
4.84%
About the Creator
Anubhav Singh Bassi is what happens when a lawyer, a UPSC aspirant, a restaurant entrepreneur, and a master storyteller are somehow the same person. Born in Meerut, he studied law at the National Law University in Delhi before pivoting to stand-up comedy, stepping onto his first open mic in 2017. His comedy is built entirely on anecdotes, he is not a punchline-every-ten-seconds comedian. He takes his time, builds his characters and settings with care, layers in act-outs and asides, and lands the punchline somewhere you genuinely did not see coming. His shows Hostel, Waxing, Roommate, and Cheating accumulated hundreds of millions of YouTube views and built him a cult following that operates largely through word of mouth, since Bassi himself maintains a notably light social media presence for someone of his reach.
His tour Bas Kar Bassi travelled more than 35 Indian cities. He delivered a TED Talk about his struggles, appeared on Amazon Funnies, and was awarded Youth Icon of the Year at the Golden Glory Awards. In July 2023, he launched Kisi Ko Batana Mat, which has since toured India, the United States, Canada, and Australia through 2024 and into 2025. There is something fitting about Bassi’s momentum being quiet and consistent, just like his comedy.
RJ Abhinav
Followers:
4.0M
Engagement Rate:
3.73%
About the Creator
Abhinav Singh, known to everyone as RJ Abhinav, came to content creation through an unexpectedly technical route. He studied B.Tech Computer Science at Delhi Technology University, spent five years performing in theatre across Delhi, and then won a radio contest that opened the door to a career at Radio Mirchi 98.3, where he became the face of the popular evening show Radio Ka Odd Even. While working at Mirchi, he began uploading videos on the encouragement of a senior colleague, thirty posts that barely registered before the thirty-first gathered over a thousand shares overnight. His YouTube channel became home to the Faad Magician series, comedic prank and magic videos that accumulated millions of views and made him a fixture in Delhi’s digital entertainment scene.
He built brand collaborations with Disney Plus Hotstar and Amazon Prime India, and a TikTok presence that migrated seamlessly to Instagram Reels after the platform’s 2020 ban. He remains one of the rare creators who bridges traditional radio broadcasting and digital media without compromising in either direction.
Shivam Sharma
Followers:
1.0M
Engagement Rate:
4.30%
About the Creator
Shivam Sharma grew up in Haryana in an army household and earned a B.Tech degree from Maharaja Surajmal Institute of Technology in Delhi, where he also gave a job interview at Google, was rejected, and concluded the universe had other plans. He briefly directed content for fellow creators Hunny Sharma and Harsh Beniwal before launching his own YouTube channel in 2017 under the name Swagger Sharma. His first video, “News Reporter SHAMBhu,” did not set the internet on fire, but the series Meri IIT Wali GF became his first genuine viral moment, capturing the tension between academic pressure and romantic aspiration with a precision millions of Indian young people immediately recognized.
From there, the channel evolved steadily into longer, more cinematic storytelling. He writes, directs, acts in, and edits his work, building a tight-knit creative team that treats YouTube like a film set. Lucky Guy (2023), Trust Issues (2023), and Sharma Ji Ki Shaadi (2024–2025) each raised the bar higher, blending comedy with drama and suspense in ways that consistently surprised his audience. In 2025, he was featured on THRIndia’s Creator A-List, recognition from The Hollywood Reporter India placing him among the most significant digital voices in the country. The engineer who didn’t get the Google job is now, rather satisfyingly, making money from Google AdSense.
Kusha Kapila
Followers:
4.4M
Engagement Rate:
3.17%
About the Creator
Kusha Kapila’s journey from viral characters to mainstream entertainment has been one of the most dynamic transitions in the creator space. Known for her sharp humour and relatable takes, she continues to blend comedy with commentary on social issues.
Lately, Kusha has been increasingly visible in films and OTT projects, expanding her presence beyond social media. She has also been hosting and collaborating on larger entertainment formats while maintaining her signature digital voice. Her content now reflects a mix of personal growth, fashion, and satire, making it more layered than ever.
Conclusion
These ten creators did not follow a conventional route to fame, and that is precisely what makes their stories worth telling. They built audiences through honesty, consistency, and an instinct for what makes ordinary Indian life both frustrating and funny. Some have crossed over into film, OTT, and publishing; others have taken their comedy to international stages; a few have founded their own brands and production houses. What they share is an unwillingness to stay in a box. The digital entertainment space they collectively helped build is now a legitimate industry, and these are the people who made it that way.
Confluencr, as a worldwide influencer marketing firm, recognizes the enormous potential of these influencers on their audiences and wants to assist our customers in collaborating with these global social media influencers. We have cultivated a worldwide network of prominent Instagram and YouTube influencers and will guide you in getting your business in front of the appropriate audience at the right moment and through the right group of influencers. Do you want to learn more about influencer marketing and how it may benefit your brand? Send us an email at [email protected], and we shall get right back to you!
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Annapurna Gupta
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