Yaman Agrawal

Yaman Agrawal, popularly known through his platform CookingShooking, is one of the earliest Indian food creators to make cooking content approachable for younger audiences. His easy-to-follow recipes, budget-friendly cooking style, and practical kitchen hacks helped him become a favourite among students, beginners, and home cooks.
What started as a simple cooking channel eventually evolved into one of India’s most recognisable digital food brands. Yaman’s strength lies in simplifying recipes without compromising flavour, whether it’s classic Indian comfort food or global dishes recreated with local ingredients.
Recently, Yaman has focused on expanding his culinary ventures offline as well, particularly through restaurant expansion projects in Hyderabad. At the same time, he continues experimenting with content formats that blend nostalgia, street food culture, and innovative quick recipes.
His ability to consistently reinvent simple dishes while keeping content highly accessible remains central to his popularity.