#D2C #EComm #TravelEssentials
RoadGods is a travel gear brand specialising in backpacks, saddlebags, helmets, jackets, and other accessories for motorcycle enthusiasts and frequent travellers. Their products are designed to be both functional and stylish, with a focus on quality, durability, and innovation.
A Proud
Moment
Confluencr won the
‘The best
B2C Campaign’
#NoSHEaveNovember for Plush
Influencer Profiling 
We chose niche-specific travel influencers to emphasise the brand’s credibility and showcase that travel influencers consider RoadGods a superior choice.
We chose nano travel influencers because they have a very loyal and engaging audience that is always looking for the latest trends and recommendations and advice from their favourite influencers..
We chose Instagram as it is a prominent platform for travel influencers to share tips, experiences and recommendations in a short and entertaining way.
Influencers went live every alternate day to ensure the continuing buzz about RoadGods
The influencers promoted the backpacks and accessories through a variety of creative content, including transitional reels and static posts. The content featured the products in a visually-appealing way, with carefully chosen backgrounds to complement the aesthetics of the products.
Hear ’em Speak!
Marketing Head, Plush
Let’s Influence Together!
Our efficient and effective influencer marketing campaigns help as a catalyst in your digital marketing.
We are able to considerably reduce user acquisition costs and improve user retention through our content.
