#D2C #EComm #TravelEssentials
RoadGods is a travel gear brand specialising in backpacks, saddlebags, helmets, jackets, and other accessories for motorcycle enthusiasts and frequent travellers. Their products are designed to be both functional and stylish, with a focus on quality, durability, and innovation.
Confluencr won the
#NoSHEaveNovember for Plush
We chose niche-specific travel influencers to emphasise the brand’s credibility and showcase that travel influencers consider RoadGods a superior choice.
We chose nano travel influencers because they have a very loyal and engaging audience that is always looking for the latest trends and recommendations and advice from their favourite influencers..
We chose Instagram as it is a prominent platform for travel influencers to share tips, experiences and recommendations in a short and entertaining way.
Influencers went live every alternate day to ensure the continuing buzz about RoadGods
The influencers promoted the backpacks and accessories through a variety of creative content, including transitional reels and static posts. The content featured the products in a visually-appealing way, with carefully chosen backgrounds to complement the aesthetics of the products.
Hear ’em Speak!
Marketing Head, Plush
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We are able to considerably reduce user acquisition costs and improve user retention through our content.