On Time Job Case Study

Exploring recruitment concepts with insightful influencers to drive a job expo

Their App provides a platform to find full-time, part-time and freelance work in the most efficient and effective way. They wanted to introduce a Live Online Recruitment concept for which they needed to do something very unique. They turned to influencer marketing to promote their concept along with choosing the leading voice in the industry to take this Recruitment drive Live on its YouTube channel.

Influencer Marketing Case Study

Content Map

The event was made to go live on a leading Creator’s YouTube Channel that talked about the job scenario as a whole. The event required two influencers one who could host and second that could interview the recruiters from various top recruiting companies. An Integrated video was made by both the influencers and posted on their respective channels. Both the influencers delved upon the need of Live Online Recruitment and explained how it is helpful with the changing dynamics of the world.

The Creators

The campaign was made Live on Talk with Abdul’s YouTube Channel where Sumer Singh Rajpurohit from Last Minute Tuition was the host. Both the influencers created an integrated video for the brand and posted them on their YouTube Channels before the event.

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YouTube Creators
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Positive Comments
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Total Registrations

Some Of The Videos

Very interesting video and first time ever I have seen this type of conversation with CEOs and Co founders. It’s very useful for us. Thank you sir.

Thank you so much Sir. You are really working great to get things easier for us. It’s always a pleasure to hear you. I highly appreciate your efforts sir.

Thank You so much sir!! You are doing so much for us may God always bless you. I’m really amazed and can’t wait to join this program.

Sir i really liked the conversation which went on with on time job representatives. And thanks for a lot of insights which u provided via video. THANK YOU SIR.

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