#FMCG #D2C #Daburhoney
Dabur Honey is a widely recognized and trusted brand when it comes to pure and natural honey. With a legacy that spans decades, Dabur has perfected the art of sourcing the finest honey from pristine forests and farms.
Confluencr won the
#NoSHEaveNovember for Plush
We selected regional celebrity influencers to establish Dabur Honey as an obvious choice amongst their loyal audience.
We chose celebrity and mega influencers to align with the brand’s budget while ensuring broader reach.
We chose Instagram as it is an ideal platform to promote Honey in short & entertaining ways.
Each influencer went live every alternate day to ensure the buzz about Dabur Vatika, and Amla remained intact in the audience.
The content style was unique to each influencer as they established problem statements and how Dabur Honey is a perfectly healthy way to add sweetness to any meal.
Hear ’em Speak!
Marketing Head, Plush
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