#FMCG #D2C #Daburfem

Dabur Fem bleach gives you an edge in this everyday battle by lessening the burden on your skin and undoing the damage caused. It also ensures that you get a perfect result each time, gently and in minutes, providing you with the loving care that your skin deserves.

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A Proud
Moment

Confluencr won the
‘The best
B2C Campaign’

#NoSHEaveNovember for Plush

Influencer Profiling


We selected A regional celebrity influencer to establish Dabur FEM as an obvious choice amongst her loyal audience.

Size  

We chose macro and mid-tier influencers to align with the brand’s budget while ensuring broader reach.

Platform 

We chose Instagram to promote Dabur FEM in short & entertaining ways.

Content Frequency 

Each influencer went live every alternate day to ensure the buzz about Dabur FEM remains intact in the audience.

Content Style  

The content style was unique to each influencer as they established problem statements and how Dabur Hommade is a natural & safe bleach

Hear ’em Speak!

The Social Stars initiative celebrates innovative social media campaigns and Plush’s No Sheave November campaign won the best B2C Campaign award due its incredible engagement with over 1 million people.
Ashutosh Upadhyay
Marketing Head, Plush

Let’s Influence Together!

Our efficient and effective influencer marketing campaigns help as a catalyst in your digital marketing.

We are able to considerably reduce user acquisition costs and improve user retention through our content.

Get in Touch with Our Experts

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