Dabur Amla, made from a unique blend of natural herbs and oils, is the ultimate hair oil for growth and nourishment. It provides essential nutrients to strengthen hair from root to tip, promoting healthy growth and preventing hair fall.
Potential Reach
Views
Engagements
Influencer
Profiling
We collaborated with regional celebrity influencers to establish Dabur Amla as the obvious choice among their loyal audiences. These influencers were chosen for their strong connection with followers and their ability to convey trust and authenticity.
- Size
We partnered with celebrity and mega influencers to ensure a broader reach while aligning with the brand’s budget. Their extensive follower base helped amplify Dabur Amla’s message to a wider audience.
- Platform
Instagram was selected as the ideal platform to promote Dabur Amla in short and entertaining ways. Its visual and interactive features allowed influencers to create engaging content that showcased the benefits of Dabur Amla.
- Content Frequency
Influencers posted content every alternate day, maintaining consistent buzz and engagement. This strategy ensured that Dabur Amla remained top-of-mind for the audience throughout the campaign.
- Content Style
Each influencer created unique content, addressing common hair care problems and demonstrating how Dabur Amla provides the perfect solution for all hair types. Their personal testimonials and problem-solving approaches added authenticity and relatability to the campaign, emphasizing the effectiveness of Dabur Amla.
Powerful Influencer Marketing Awaits
Having driven 1B+ views to the content we create, I believe
‘Facts Tell, Stories Sell’. We live in the age of authentic content. Anything that’s not, quickly gets flagged and dumped. And to solve for it – Confluencr is built on story telling – a bespoke approach to each influencer, each collaboration to maximise the impact for our brands – one content piece at a time.
Sahiba Dhandhania
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