188 Bet Case Study
188 bet offers one of the most rewarding sportsbetting, live casino and online gambling experience.
188Bet is one of the most renowned brands in its space which is fully licensed and regulated by the Isle of Man Gambling Supervision Commission and offers a variety of products and services with easy access.
Campaign Approach
The objective for this campaign was to grow brand awareness and generate leads for Signups.
Content and strategy
Strategy was to put out attraction USPs such as signup bonuses, better odds along with a trust factor as usually the space is not rightly looked up by the audience. Along with that the highlights of F1 and Football Club partnerships like Bayern Munich and Liverpool FC were highlighted with seamless integration for the target audience with gaming and platform insights and display the user experience.
Influencer strategy
Influencers were targeted from Earning , Entertainment and Infotainment genre with reach to the target audience of 18-45 Years.
Some Of The Videos
One stop for all my beauty needs! Purplle-y Perfect!
Purplle is simply perfect in every way possible!
I don’t have to search a million different places for my favourite products now! Thank you Purplle.
A perfect combination of beauty and technology!
Reach the right people, the right way!
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